GUINNESS EMBRACE FANS’ SUPERSTITION AND LAUNCHES CAMPAIGN TO NOT JINX THE IRISH RUGBY TEAM

<strong>GUINNESS EMBRACE FANS’ SUPERSTITION AND LAUNCHES CAMPAIGN TO NOT JINX THE IRISH RUGBY TEAM</strong>

As proud sponsors of the Irish Rugby Football Union, the brand plays with the natural caution and self-deprecation of Irish fans when thinking about their team’s chances in the 2023 season As fans look forward to an exciting few weeks of rugby GUINNESS launches a new campaign to galvanise the country and show its support […]

AMV BBDO and Guinness Rebrand Tap Water to Guinness Clear

AMV BBDO and Guinness Rebrand Tap Water to Guinness Clear

Guinness launches its new global responsible drinking campaign to encourage moderation amongst the millions of fans who’ll be enjoying the 2019 Guinness Six Nations – kicking off on Friday, 1st February.  Swapping beer for a glass of water now and then can help you to moderate your drinking. But the trouble is – not everyone […]

Nestle Debuts Natural Ruby Chocolate in KitKat-Crazed Japan

Nestle Debuts Natural Ruby Chocolate in KitKat-Crazed Japan

Nestlé will sweeten Japan’s Valentine’s Day with ruby-chocolate KitKat, choosing one of the world’s most candy-obsessed markets for the debut of the first new type of natural chocolate in more than 80 years. Nestlé struck a deal with Zurich-based Barry Callebaut, the developer of ruby chocolate, giving it exclusive rights for six months to the […]