Just in time for peak summer entertaining season, Président Cheese is turning traditional recipe videos on their head with the launch of Pair With A Pro, a choose- your-own-adventure YouTube experience that pairs viewers with a professional chef. Using YouTube’s clickable annotations, Président expert chef Gavin Kaysen acts as a partner guiding consumers through a […]
Building upon the recently launched “Life Well Paired” campaign, Solve partnered with client Président Cheese to concept, produce and execute a branded pop-up store experience near Bryant Park. The immersive retail experience was billed as three days of European inspiration and education. Consumers were able to sample and purchase both domestic and imported Président Cheeses […]
