Unilever’s Unox encourages the Dutch to swap their meat sausage for vegetarian ones

Unilever’s Unox encourages the Dutch to swap their meat sausage for vegetarian ones

Unilever-owned food brand Unox has released a sixty-second animated television commercial to launch its new campaign for the vegetarian line in the Netherlands. In the film, a butcher’s nature-loving daughter devises a plan to switch out the family’s smoked sausage for Unox’s vegetarian equivalent. As Unox marketing manager Thijs Sleddering puts it: “If you want […]

McDonald’s Got NYC’s Bushwick Collective to Paint Bagel Burgers on Billboards All Over the Netherlands

McDonald’s Got NYC’s Bushwick Collective to Paint Bagel Burgers on Billboards All Over the Netherlands

If anything says “New York” more than a bagel, it’s graffiti and hip-hop. That, at least, is the premise of a new Dutch campaign for McDonald’s, from TBWA\Neboko. To promote a new burger—the New York Bagel Supreme—in the Netherlands, the fast-food giant flew in a half-dozen street artists from the Brooklyn-based mural project Bushwick Collective, […]