Bruichladdich injects moments of joy into the whisky category with ‘Not Your Classic’ campaign for The Classic Laddie

Bruichladdich injects moments of joy into the whisky category with ‘Not Your Classic’ campaign for The Classic Laddie

B Corp certified Bruichladdich Distillery has unveiled a landmark through-the-line campaign for its flagship Bruichladdich single malt whisky, The Classic Laddie, following a values-led rebrand last summer. Working with long-time creative partner Thirst, the ‘Not Your Classic’ campaign marks a step-change for the brand as it continues its mission to challenge the traditionally serious cues of […]