Yorkshire Tea Works With BEcause On Experiential Activity For Latest Campaign

Yorkshire Tea Works With BEcause On Experiential Activity For Latest Campaign

Yorkshire Tea has staged an experiential activity event for press, bloggers and brand fans aboard the Orient Express. Organised by brand experience agency BEcause, ‘The Yorkshire Tea Train’ came as part of a wider promotional campaign for Yorkshire Tea, building on the celebratory tone of the brand’s latest TV ads. The event started in a […]