Publicis Groupe Israel has created a new campaign for the Israeli food chain “Tiv Taam” that turns Facebook hate comments into a bold print campaign
Israel of 2023 is a country more socially divided than ever before. The judicial coup promoted by the current government has made things even worse and has split Israeli society further into polar opposites: liberal Israel and conservative Israel. “Tiv Taam” food chain is one of the only food chains selling non-kosher food, thus attracting […]