Toblerone and Le Pub introduce “The Love Is Worth It”; a special campaign to celebrate 2023 Valentine’s Day

By on    Advertising Gallery, Creative Gallery, Food, Latest, Marketing  

Toblerone and Le Pub introduce “The Love Is Worth It”; a special campaign to celebrate 2023 Valentine’s Day

For this year’s Valentine’s Day, the world-famous Swiss chocolate brand Toblerone, known for its distinctive shape, launches their new, online exclusive bar “The Pink Limited Edition” and the “Valentine’s Collection” with an online activation and a surprising twist on how to approach love. In 2022 the term situationship peaked as a trend search on Google […]

Mondelez to Use ‘Smart’ Shelves to Target Specific Ads at Consumers

By on    Advertising, Features, Food, Innovation, Latest  

Mondelez to Use ‘Smart’ Shelves to Target Specific Ads at Consumers

Mondelez International, whose portfolio includes the likes of Chips Ahoy, Nabisco, Oreo, Trident, Toblerone, Halls, Ritz and other high-profile snacks, says it plans to debut a grocery shelf in 2015, which comes equipped with sensors to determine the age and sex of passing customers. The shelf is hooked up to Microsoft’s Kinect controller, which is […]