We Launch, an independent brand and digital agency, has unveiled a bold new identity and packaging redesign for premium tonic and mixer brand, Lixir Drinks. Working closely with the start-up’s founders across a 10-week sprint, We Launch delivered a comprehensive strategic repositioning and distinctive new suite of ownable assets which position the company’s flagship tonic product […]
In 1870, a drink was born that became the iconic Schweppes Indian Tonic. Often imitated, copied or replicated, but never equaled, it has made an impression on people with its delicious bitterness and its chic and irreverent attitude. On the occasion of the 150th anniversary, the Schweppes Indian Tonic once again fully assumes its iconic […]