Derek&Eric love brands that challenge the status quo. IMPOSSIBREW® does exactly that—exceptional taste, a patent-pending Social Blend™, and the relaxing feeling of alcohol without the downsides. The problem? A cold, clinical identity that lacked the charisma to match its groundbreaking innovation. Challenge The non-alcoholic beer market is booming, fuelled by a generational shift towards healthier choices. Whilst options […]
Derek&Eric believe great brands deserve great design. So when Longbottom & Co, the gold standard of tomato juice, came to them with a visual identity that didn’t quite match their premium reputation, they knew it was time for a royal makeover. Business ChallengeLongbottom & Co have always stood out in the tomato juice category for their […]
Today, the Mexicana-owned food company, Tozi Azteca Superfoods, announced a significant brand refresh. With family lineage in Mexico that dates back to the late 1500s, Tozi blends traditional Mexican flavors with modern nutrition for delicious, health-forward food products like non-GMO tortillas, chips, and organic aguas frescas. They craft their products using potent indigenous superfoods like […]
The Bureau’s work includes brand identity and packaging for a premium non-alcoholic sparkling wine launch Society De La Rassi has enlisted branding agency Blurr Bureau to develop a striking identity for its debut in the luxury non-alcoholic wine space. With an eye on modern consumers seeking both indulgence and intentionality, the agency crafted a design system that blends […]
B&B studio has partnered with Yeo Valley Organic on a strategic and creative revamp of the brand’s visual identity and product range architecture. Incorporating both sensitive design tweaks as well as revolutionary new designs, the project takes a holistic view of the whole Yeo Valley Organic offer, empowering the brand to more effectively manage change […]
bluemarlin, a leading global brand design consultancy, unveils the successful rollout of the redesigned Cisk beer range, one of Malta’s most cherished brands. This extensive project, which has already garnered significant industry recognition, showcases a refreshed visual identity for Cisk, celebrating its rich heritage while appealing to a modern audience. The redesign began with the […]
Creative change agency Born Ugly today unveils its latest collaboration with Carlsberg group, delivering a global visual identity refresh of the Somersby brand. The refresh of Somersby aims to deliver greater brand standout in a noisy marketplace, as well as help people navigate the Somersby’s portfolio, and support brand consistency across Somersby’s major markets. The refresh has […]
Following its acquisition by Yeo Valley Organic, Tideford Organics has rebranded with the help of Bristol-based agency The Space Creative. The Space Creative has developed a distinctive and ownable visual identity for Tideford, setting it apart from Yeo Valley‘s more traditional soup range. The outcome is a vibrant, refreshing design that elevates shelf presence and […]
In today’s world of overflowing social media feeds boasting trendy beverages, staying hydrated has never been more important. But let’s face it, plain water, while essential, isn’t always the most exciting choice. Sugary drinks marketed as “healthy” often come loaded with artificial ingredients, leaving consumers wanting healthy options without sacrificing flavor. Enter Buddy, the water […]
The Silver Spoon Company collaborated with Bristol-based strategic brand design studio, Outlaw, to reimagine the Crusha brand, increasing its relevance to a much bigger and broader audience. Since the 1950s, Crusha has been the original milkshake syrup. However, the brand needed a fresh visual identity to appeal to a new generation of milkshake lovers and […]
The Future of Beer: IMPOSSIBREW® 
Playfully Proper: A Regal Refresh for Longbottom & Co 
