From Cartier’s panther to Hermès’ horse to Fabergé’s eggs, luxury brands have always turned to nature for inspiration. Its power comes from the universal dualities it embodies, and from the way it awakens our deepest emotions: fragile yet fierce, timeless yet ever-changing, raw yet refined. These tensions mirror luxury’s aim to create objects that resonate […]
Pip & Nut, the UK’s number one nut butter brand, has launched a bold new packaging design across its range – marking the next phase of growth as the brand eyes further category expansion and new shopper acquisition. The refresh, developed in partnership with long-term design agency B&B Studio, builds on an eleven-year collaboration that […]
Manchester-based creative agency LOVE. has partnered with Sol to create a new global identity and packaging for the original Mexican lager. The redesign aims to position it as the beer of choice with young adult consumers and re-establish its status as the original through craft and premiumisation. Through cultural insight, design and detail, the work brings the […]
In a major shift for Castel Frères, France’s largest wine producer, the wine group has launched its first no-alcohol wine range, available in France, the UK, Japan and China. The new brand, Néphalia, was created by international branding and design agency Lonsdale, including naming, identity, communications strategy, press and outdoor advertising and packaging. A global brand with […]
Cold-pressed juice company Daily Dose has revealed a rebrand, designed to better reflect its core philosophy: the juice, the whole juice, and nothing but the juice. Refusing to settle for anything less than pure, authentic flavour, the brand’s new look is a confident statement of its values of quality, care, and sustainability. The new visual identity, created […]
Since opening its doors in 2012 on Newport Place in London’s Chinatown, the Chinatown Bakery has become known for its authentic Hong Kong-style cakes and pastries. The business has grown since then to two more sites on Wardour Street, Soho and supplies over 50 supermarkets and restaurants with their products. The business turns over £10M […]
San Francisco-based branding and design agency Voicebox Creative has announced its packaging redesign for Dole‘s line of chilled 100% fruit juices. With a modernized visual identity, the updated branding celebrates the juice company’s storied heritage of farm-fresh produce while strengthening its presence in an increasingly crowded juice aisle. Dole tasked Voicebox with a refresh that […]
The future of cocoa is under threat. Climate change is disrupting global cocoa yields. Demand is rising. Prices are surging. And the environmental toll of traditional chocolate production is mounting. The industry is in the eye of a perfect storm, and survival means rethinking everything. That’s where Nukoko® comes in. Born in the UK, Nukoko® […]
Bloom, the London-based brand design agency known for reinvigorating and refreshing some of Britain’s most-loved food and drink brands, today unveils a new visual identity and packaging design for the food pioneer Higgidy. Reaching a New Generation Launched in 2003, Higgidy reinvented how we in the UK enjoy pies and quiches and in the last 5 years built […]
Aimed at attracting new Gen Z audiences, the newly modernised look pulls the iconic non-alcoholic drink firmly into the social landscape of today. London-based brand design agency Bloom has created a dynamic new visual identity for J2O, using the lens of modern socialising to redefine the iconic brand for a new generation while still appealing […]