Quiet Storm’s new campaign for Young’s Seafood inspires a love of fish, sharing the brand’s 200 years of expertise to give the people of Britain the confidence and inspiration to cook and enjoy fish more often. The movie-like creative features four “Masters of Fish”, ordinary people standing proud having mastered mealtimes with the help of […]
Young’s Seafood is launching one of the most targeted marketing campaigns ever to support its famous Chip Shop and Gastro brands. The activity, which goes live on 1st April and includes an innovative integrated and digital broadcast plan, will deliver Young’s longest running campaign to its core target audience via an exclusive partnership with Sky and […]
Young’s Seafood Ltd. is revolutionising the frozen meals category with the launch of Simply Steam; a delicious, low fat, high protein meal that’s cooked in minutes. Created to attract a younger, health-conscious consumer, Simply Steam offers a complete fish meal that’s under 300 calories, containing no artificial ingredients and displays a full green traffic light […]
Young’s Seafood Limited, the UK’s leading fish and seafood company, is investing heavily in the Frozen fish category with its biggest ever advertising campaign. The £5 million pound campaign will lead with Gastro TV advertising and, in a first for Young’s, a six-month TV sponsorship on UKTV’s Drama channel. Young’s brand ambassador, Malcolm the Cat […]
Specialist seafood brand Young’s Seafood has launched a new master brand to reaffirm its commitment to quality, leadership and innovation. The rebrand, which is the first in over a decade, was masterminded by Springetts Brand Design Consultants to compliment new packaging for Young’s products, set to be launched in-store later this month. The updated branding […]
Quiet Storm has launched its first TV campaign for Young’s Seafood since winning the account in July last year. Exploring the concept of food envy, the multi-million pound advertising campaign, features a new character for the Young’s brand – a discerning foodie cat called Malcolm – who loves his food. He longs for the Young’s […]