Beet It Sport is taking nitrate dosage to the next level with the launch of Nitrate 8000 Concentrated Beetroot Juice Crystals. Each 210g tub contains 8,000mg of dietary nitrate, or 400mg of dietary nitrate per 2-scoop serving – that is three times more nitrate than alternative beetroot powders and crystals marketed to athletes. Unlike other […]
Clipper Teas and Fairtrade Foundation support sustainable farming methods
Ethical and organic tea company, Clipper, is working with the Fairtrade Foundation to showcase the sustainable farming methods used on Clipper’s Fairtrade tea estates that have a positive impact on people and the planet. The theme of this year’s Fairtrade Fortnight is climate justice. It will focus on how climate change affects farmers and how […]
Cow and Gate Simply A2 is a first for the UK market: a range of formula milk made with milk sourced from cows that naturally produce A2 protein milk. The new range is priced at a premium, expanding a brand with over 100 years of experience.
A2 protein milk is shaking up the formula milk market and has already had great success in Australia and New Zealand. A1 and A2 beta-casein is one of the key types of protein found in cow’s milk, and typical cows milk contains both A1 and A2 beta-casein. What makes A2 protein milk different is that […]
- raising funds and awareness for The Prince’s Trust International Women’s Day initiative -
Little Moons has created a limited-edition t-shirt for International Women’s Day, to help raise funds and celebrate The Prince’s Trust ‘Women Supporting Women’ campaign. The one-off t-shirt has been designed and created to help shine a spotlight on all the inspirational women within our lives, helping to bring together and empower women across the nation. The fashionable white t-shirt pays homage to women supporting women with its ‘For All Women’ logo on the front, illustration of women coming together on the […]
Available now via Holland & Barrett and DTC nationwide online shop
Startup indulgent vegan and free-from snack brand, CRAVE, has launched a duo of rice milk chocolate. The first kind of vegan chocolate bar that makes taste and toppings the star of the show, the range includes: Kitchen Sink: rice milk chocolate bar covered with salted fudge, raisins, honeycomb, cornflakes and biscuit crumbs Rocky Road: rice […]
McVitie’s Jaffa Cakes premieres first solus TV advert since 2006 during Gogglebox (Channel 4) on Friday 26th February.
· New brand platform inspired by the snack’s continuing defiance of categorisation as a biscuit or a cake – which encourages others to also ‘be what they want to be’.
· Part of a year of innovation for McVitie’s Jaffa Cakes, which includes new flavours and product launches.
· Brand campaign will also be amplified by social media partnerships, a new AR digital experience, PR and influencer content.
McVitie’s Jaffa Cakes have launched their first solus TV campaign since 2006 as part of a new brand platform aimed at inspiring consumers to connect with the brand and ‘be what they want to be’, which launches across TV, social media, a new AR digital experience and via influencer content from Friday 26th February. The campaign sees the pladis-owned snack back […]
Missouri Creative, the London based design and creative agency, has redesigned the packaging for one of Norway’s most treasured beer brands, Ringnes. Combatting the many restrictions around the marketing of alcohol in Norway, the team recognised the importance of the pack design as the single most important touchpoint with consumers. Making the transition to a […]
Kallø, the leading jumbo rice cake brand owned by Ecotone UK (formerly Wessanen UK), is set to add an exciting flavour of rice & corn cakes to its wide snack portfolio: Cocoa, Date & Vanilla (RRP: £1.55). Challenging the sweet biscuit category with a new, delicious option, the rice and corn cakes bring together the complementary flavours […]