Glenmorangie’s Pursuit of Passion Wine Cask Collection is a homage to their Director of Whisky Creation, Dr. Bill Lumsden’s dual passions of whisky and fine wine. A trio of exceptionally rare aged whiskies finished in casks from the famed wine regions of Bordeaux, Burgundy, and Piedmont. Glenmorangie is a single malt that is no stranger […]
May 25 sees artisanal chocolate producer Gnaw launch its 4-strong Impulse bar offer (35g) consisting of four involving milk chocolate flavours wrapped in vibrant fully recyclable wrappers. Popcorn & Peanut, Honeycomb & Caramel, Sticky Toffee Pudding and Seville Orange The arrival of a striking impulse offer has been central to Gnaw’s longer-term growth plans taking […]
With packaging design by Lonsdale, Ricard joins booming ready-to-drink market Pernod Ricard Group has launched Ricard, a limited edition alcoholic beverage that can be enjoyed straight from the bottle, with no mixing required. This the first ready-to-drink product featuring Pernod Ricard’s signature anise and liquorice flavoured liqueur, usually served diluted with water. Created by branding […]
THE NEW ‘NON-SWEET’ DRINK RANGE LAUNCHES NEW CREATIVE CAMPAIGN CANS, the new non-sweet drink brand that launched into the UK in March, has just unveiled the new CANS CREW – a team of animated characters who not only tell the brand’s story but also take on the role of its main ambassadors. With a focus […]
Warburtons, the UK’s largest bakery brand, continues its tradition of partnering with Hollywood royalty for its iconic storytelling adverts, unveiling Academy Award-winning actress Olivia Colman as the star of the latest ad, ‘The Inspection’. The campaign creative was developed by Joyful & Triumphant, with the support of McCann Manchester for social, and the advert was […]
Kimbo, one of Italy’s most iconic coffee brands, has secured its first listing with one of the UK’s mainstream grocery retailers, with products becoming available for the first time on Ocado. Ocado shoppers can now purchase Kimbo Napoli Ground and Kimbo Napoli Beans, each at £4.90 for a 250-gram pack. These two products will shortly […]
Founded in 1994 Sharp’s offered a disparate mix of ales designed to look like they’d been around since the 1800s. Doom Bar was their hero beer but younger consumers were proving hard to reach due to a traditional old-fashioned positioning. In 2011 Molson Coors recognised the untapped potential of the brewery and needed to open-up […]
‘Power Oats’ launched in two flavours – containing 10g protein Nomadic, the convenience food brand, has launched ‘Power Oats’, a two-strong product range featuring a combination of yogurt and oats, with either raspberry or vanilla. Each 150g pot – ‘Zingy Raspberry’ and ‘Vibrant Vanilla’ – delivers 10g of protein, 100% of daily Vitamin D, plus gut-friendly […]
Heineken® has unveiled its latest campaign, inspiring consumers to get social off socials as a way to combat feelings of digital overload. In a world where adults are feeling increasingly overwhelmed by their social media feeds*, Heineken® is seeking to remind people of the power of real-life socializing by – ironically – tapping into the […]
Clipper Teas, Fairtrade’s longest-standing tea partner has announced its headline partnership with Glastonbury Festival, for a second consecutive year. As the Official Tea of the UK’s largest music festival, Clipper has launched a limited-edition exclusive Glastonbury-pack deal. While festival goers look out for the much-anticipated ticket resale, Clipper is giving away 10 pairs of tickets […]