IT AIN’T BROKE, YET…
We live in an extreme world where Gen Z’s techno addiction is fuelling an incessant quest for instant gratification. As Gen Z and millennials become a larger part of the consumer population, we expect that interest in stunt- or story-based brands will intensify. Today’s hungry youth expects brands to stand up and stand out and remain dynamic to […]
This Christmas #TheConnectedRestaurant brings families on two sides of the Atlantic, together around one table.
Powered by the Three network, in partnership with Samsung, this unique restaurant gave Irish families the opportunity to come together to share a Christmas meal like no other. This year’s Connected Restaurant connectedDublin with the most famous city in the world with a long-standing Irish connection, New York. Open for three days from Friday 6th – Sunday 8th December, The Connected Restaurant, […]
As we rush to wrap up those last-minute gifts, endless streams of plastic-coated papers are stacking store shelves and mounting up under our trees. In a move to end unnecessary waste, a luxury packaging brand, Delta Global are conscious of the damaging environmental effect in which wrapping paper sales are creating and say ‘repurposing’ old packaging is […]
The new hotel on California’s iconic Sunset Strip has chosen the SOURCE product range for its natural ingredients and responsible approach to production
Llanllyr SOURCE, the premium Spring Water and Natural Mixer brand, has been chosen by The West Hollywood EDITION hotel, which launched in November, for all of its bars and guest rooms. The move comes as the global hotel group moves towards a plastic-free and more sustainable-focussed future, having launched its Stay Plastic Free initiative in […]
This year, BACARDÍ packages up its classic Carta Blanca bottle in the perfect Christmas gift pack for cocktail lovers. Including a bottle of Carta Blanca along with a matching glassware, the Amazon-exclusive gift includes the Mojito and Gingerberry Punch recipe for anyone who fancies making cocktails at home. The gift pack will be available later […]
TV-style spot to raise awareness of the Manna Room’s mission to feed the hungry
Los Angeles County is home to nearly 2 million people living with food insecurity[1] and 60,000 homeless[2], many unsure of where their next meal will come from. Combatting this are organizations such as the Manna Room, a local nonprofit that serves daily hot meals to the hungry and distributes unclaimed food from Trader Joe’s and Whole Foods […]
B&B studio has worked with award-winning brewers Signature Brew to redesign the brand’s whole visual identity system, from can designs, to brewery signage and merchandise. On a mission to revolutionise the quality of beer at live music venues and events, Signature Brew makes and sells music-inspired craft beers from its own taproom and music venue […]
Presenting a special dashboard to view real-time data that shows how the Christmas spirit is stronger than what divided us the rest of the year. Launching “Year to Share”, a video that compiles some of the moments that have divided people during 2019, highlighting those that have brought them together at Christmas.
Coca-Cola, Ogilvy Colombia and Google join forces to show that at Christmas “what we share is stronger”. Companies have joined efforts to reveal how the trends that have divided users throughout the year are being left behind during the holiday season, which brings us together around the Christmas spirit. Along with Ogilvy and Google, Coca-Cola intends to show with […]
Electric Cloud is a CBD and adaptogen infused drink designed to lift and level the mind. Made by mixologists it’s naturally uplifting, helping you find your focus and feel your best throughout the day. With the CBD drink category booming in the US, Electric Cloud needed a strong brand to rise above the competition. When […]
According to a recent survey conducted by vegan cheese alternative producer MozzaRisella, over 45 percent of meat eaters are planning to reduce their meat consumption over the course of next year. The survey completed by respondents of various eating preferences has revealed that in addition to this, 49 percent of flexitarians are intending to further reduce meat going forward.
The multi-generational survey has highlighted that whilst veganism is often seen as a generational trend, the opposite is true. According to the survey, Generation X (those born between 1965 and 1979), are leading the way in veganism, followed by Millennials and Baby Boomers. The key driver for diet choices are health and environment, followed by […]