Bud Light and Post Malone Collaborate on a Limited-Edition Merch Collection

Bud Light and Post Malone Collaborate on a Limited-Edition Merch Collection

Bud Light and Grammy-nominated artist Post Malone debuted a new limited-edition merch collection available US-wide on Monday, August 5, 2019 exclusively on PostMalone.com. The premium, unisex streetwear line takes equal inspiration from some of Post’s favourite things as well as Bud Light’s heritage to create a one-of-a-kind collection that will bring fans closer to Post […]

B&B Studio Finds Inspiration in 170-Year-Old Recipe for Limited Edition Plymouth Gin Range

B&B Studio Finds Inspiration in 170-Year-Old Recipe for Limited Edition Plymouth Gin Range

Plymouth Gin has launched the first in a series of unique limited batch craft gins that celebrate the spirit of exploration, with design by London-based agency B&B Studio.  Mr. King’s 1842 Recipe is a small limited batch run of only 2,000 cases, crafted by Master Distiller Sean Harrison using a reimagined original recipe from 1842 […]

Cadbury Partners with Thierry Henry for Return of Match & Win Promotion

Cadbury Partners with Thierry Henry for Return of Match & Win Promotion

Cadbury has revealed a new campaign to support the return of its Match & Win promotion, featuring football superstar Thierry Henry. The initiative was developed in partnership with creative agency ELVIS. Now in its third year, Match & Win is Cadbury’s biggest on-pack activation, with more than 170 million branded packs in market. As part […]

Britain’s Beer Alliance Reprises its Pro-Pub Campaign with Hard-Hitting Documentary with a Devastating Twist

Britain’s Beer Alliance Reprises its Pro-Pub Campaign with Hard-Hitting Documentary with a Devastating Twist

Long Live The Local, the campaign which aims to promote pubs and cut beer duty, returns to celebrate the positive role that pubs play in our lives & communities – and with a stark warning of the threat facing this Great British institution.  In 2018, the Chancellor listened to the voices of 116,000 people who […]

Coca-Cola Dramatises Memories of the First Sip in Adventures of a Giant Tongue

Coca-Cola Dramatises Memories of the First Sip in Adventures of a Giant Tongue

Coca-Cola wants its customers to think back to the moments and memories they associate with taking their first sip of its iconic fizzy drink. Taste is one of the strongest senses out of the five. Just placing something tasty on the tip of your tongue has the capacity to send you back to pleasant memories of […]

Desperados Doubles the Size of a Small Spanish Apartment to Create One Epic House Party

Desperados Doubles the Size of a Small Spanish Apartment to Create One Epic House Party

Desperados reached new levels of wild experimentation once again by connecting partygoers in two different apartments to create one epic house party. With nearly two in three Spaniards living in apartments, most can’t imagine hosting a house party with a dance floor big enough for all their friends. Desperados surprised guests by connecting two small […]

Beano Studios Launches UK-wide Onpack Partnership with Happy Monkey Drinks

Beano Studios Launches UK-wide Onpack Partnership with Happy Monkey Drinks

Global content business Beano Studios announced its partnership with Happy Monkey Drinks, with an onpack tie-in to its hit TV series Dennis and Gnasher: Unleashed! A quarter of a million Happy Monkey drinks will be redesigned to feature Dennis and Gnasher from the hit CBBC TV show Dennis and Gnasher: Unleashed! and are set to […]

University Students ‘Hoodwink’ Judges with 0% Alcohol Designs

University Students ‘Hoodwink’ Judges with 0% Alcohol Designs

Amelia Cherrill, a graphic design graduate from Norwich University has been named as the winner of the prestigious JDO RAW award – an annual competition designed to celebrate the UK’s best emerging design talent. “It was a challenging, provocative brief that clearly resonated with this year’s graduating design talent,” explains Fiona Florence, Managing Director, JDO […]

Coors Light Gives an Always-On Generation the Chance to Recharge and Reset with New Campaign

Coors Light Gives an Always-On Generation the Chance to Recharge and Reset with New Campaign

Coors Light is unveiling a new campaign that speaks to a relatable Millennial and Gen-Z truth: in an always-on, hyper-connected world, younger generations are actively seeking ways to turn off for a moment. In its first work with new creative agency Leo Burnett, Coors Light is repositioning the brand and bringing these insights to life with […]

Starbucks and Bill Nye Explain the Science Behind the ‘Whoa Nitro’ in New Campaign

Starbucks and Bill Nye Explain the Science Behind the ‘Whoa Nitro’ in New Campaign

In support of the nearly national availability of Nitro Cold Brew in the US, Starbucks has released an ad campaign called ‘Whoa Nitro.’ The first national campaign for Starbucks Nitro Cold Brew, ‘Whoa Nitro’ celebrates a beverage that needs to be seen and tasted to be believed — it’s velvety-smooth, sweet without sweetener, and creamy […]