It’s The Union They Said Would Never Happen!                                                      

It’s The Union They Said Would Never Happen!                                                      

Popcorn joins forces with Jellybeans In Latest Pop-at-Home Collaboration It’s like saying who do you rate more Ronaldo or Messi, Lennon or McCartney, Bacon Butties or Sausage Rolls.   Thanks to Popcorn Kitchen there will be no more niggle because they’ve made it acceptable to have moreish chocolate coated popcorn and zingy jellybeans in the same […]

Tozi Azteca Superfoods Reveals Fresh Look Inspired by Mexicana Roots

Tozi Azteca Superfoods Reveals Fresh Look Inspired by Mexicana Roots

Today, the Mexicana-owned food company, Tozi Azteca Superfoods, announced a significant brand refresh. With family lineage in Mexico that dates back to the late 1500s, Tozi blends traditional Mexican flavors with modern nutrition for delicious, health-forward food products like non-GMO tortillas, chips, and organic aguas frescas. They craft their products using potent indigenous superfoods like […]

How do you eat yours? VCCP and Cadbury Creme Egg releases album of gooey love songs for Valentine’s Day

How do you eat yours? VCCP and Cadbury Creme Egg releases album of gooey love songs for Valentine’s Day

Cadbury Creme Egg has unveiled an album of ‘gooey’ love songs by VCCP, in time for Valentine’s Day. Each of the 10 love songs developed has been written to help different Creme Egg eaters woo their perfect match. Building on the ‘How Do You Eat Yours’ creative platform developed last year, this campaign takes the idea that […]

Proud Mary: The Divine Goddess of Extra Virgin Olive Oil

Proud Mary: The Divine Goddess of Extra Virgin Olive Oil

Meet Proud Mary, the extra virgin olive oil that refuses to blend into the background. This is the EVOO with sass and shimmer — single press, single source, and bursting with flavor. A botanical power chord that strums high notes of cream, fresh grass, basil, and sun-ripened tomatoes, leaving a lingering tremolo of good vibes. […]

Howdah expands globally with launches in Costco US and Jumbo Netherlands

Howdah expands globally with launches in Costco US and Jumbo Netherlands

Howdah, the family business that makes authentic Indian snacks, is taking its crunchy, delicious and vegan snacks global, with its first international retail listings in the United States and the Netherlands. From early February, Howdah’s Bombay Mix will be available in 109 Costco warehouses across the Midwest, followed by the launch of its best-selling snacks […]

Society De La Rassi and Blurr Bureau Toast a New Era of Luxury in the Non-Alcoholic Sparkling Wine Space

Society De La Rassi and Blurr Bureau Toast a New Era of Luxury in the Non-Alcoholic Sparkling Wine Space

The Bureau’s work includes brand identity and packaging for a premium non-alcoholic sparkling wine launch Society De La Rassi has enlisted branding agency Blurr Bureau to develop a striking identity for its debut in the luxury non-alcoholic wine space. With an eye on modern consumers seeking both indulgence and intentionality, the agency crafted a design system that blends […]

KFC apologises for its ‘stale fries very bad’ and responded by giving away 17 tonnes for free

KFC apologises for its ‘stale fries very bad’ and responded by giving away 17 tonnes for free

The Colonel Sanders chain revamped its recipe and gave away free chips in all its restaurants across Spain on 24th January. KFC calculated the amount of chips consumed in Spain and gave back the same quantity. PS21 developed the creative idea, while Arena is the media agency. The campaign has already led to +233 daily […]

Morrisons and Leo Burnett get personal this Valentine’s Day with bespoke love songs – helping Britain compensate for its prior gifting mishaps

Morrisons and Leo Burnett get personal this Valentine’s Day with bespoke love songs – helping Britain compensate for its prior gifting mishaps

Valentine’s Day is meant for meaningful gestures, but sometimes, even the best intentions can lead to some questionable gifts. This year, Morrisons, in collaboration with Leo Burnett UK, is helping the nation make it right with Get Personal This Valentine’s Day—a campaign that turns real customer gifting mishaps into bespoke love songs. At the heart of […]

Audu hybrid cheese range expands into Finland; further product launches confirmed for 2025

Audu hybrid cheese range expands into Finland; further product launches confirmed for 2025

When Finnish shoppers walk into their local Kesko supermarket this week and head for the cheese aisle, they’ll be greeted with two new offerings: Audu hybrid cheddar and Audu hybrid mozzarella. Already on the market in Denmark since 2023 and in Sweden since 2024, the Audu hybrid cheese range combines traditional dairy based cheese with […]