Creative change agency Born Ugly today unveils its latest collaboration with Carlsberg group, delivering a global visual identity refresh of the Somersby brand. The refresh of Somersby aims to deliver greater brand standout in a noisy marketplace, as well as help people navigate the Somersby’s portfolio, and support brand consistency across Somersby’s major markets. The refresh has […]
‘Power Pots’ launched in two indulgent flavours, each containing 20g protein Nomadic has launched ‘Power Pots’, its latest foray into protein-rich products and the company’s fourth launch of 2024. The duo of flavours – Chocolate Brownie and Smooth Caramel – feature a combination of vanilla yogurt with granola, plus chocolate brownie or caramel pieces. Each […]
Groundbreaking industry news: Catering to the industry’s need for fast growth and flexible production SIG, a leading packaging solutions provider, is announcing the expansion of its SIG Neo filling machine portfolio, featuring the world’s fastest and most flexible aseptic carton filling machine for multi-serve formats. Now, with the debut presentation of SIG Neo Slimline 15 […]
A brand creation concept by Intertype Studio and Officina Poligonale. Tairsgeir – The Gaelic name for the tool traditionally used to cut peat on the moorlands of Scotland. Peat is used to dry our barley and gives our whisky its unique character; aromas of oaky spice and peach cobbler fill the nose, complemented by notes […]
In a bold move that challenges the prevailing trend towards low and no-alcohol offerings, Denomination, a global leader in drinks branding, has collaborated with Fourth Wave to launch a new wine range that is anything but conventional. Dubbed “Mullet”, this hard wine caters to a daring palate, offering a robust, fruity flavour with a high […]
SIG announced today that they have been formally recognized by the Association of Plastic Recyclers (APR) for meeting the highest criteria for recyclability according to the APR Design® Guide for Plastics Recyclability for the SIG Terra RecShield D bag-in-box package for beverages such as post-mix syrup. Recycling has been a hot topic for many years […]
Müller Corner celebrates the return of its classic 90s Originals in multi-million pound nostalgic campaign Müller and VCCP wreck the mic (psyche!) with new PJ & Duncan inspired campaign dripping with 90s nostalgia Müller Corner gets ready to rumble dairy aisles across the UK as it brings back two of the nation’s much-loved retro flavours, Apple Crumble […]
Barilla, LePub, OMD and MSL embarked on the mission “Togetherness Ticket”, a campaign that aimed to encourage a connection over a meal this World Pasta Day, through an exciting activation in collaboration with the New York City subway. For World Pasta Day, Barilla set the stage for an extraordinary celebration in the bustling heart of […]
Appartement 103, the award-winning design agency, is delighted to introduce its latest collaboration with Brockmans Gin: the launch of Brockmans Wÿld, a striking new bottle design that redefines the world of ultra-premium gin. This exceptional project is a celebration of nature’s raw beauty, captured in a bottle designed to reflect Brockmans’ innovative spirit and commitment […]
McCann supports ‘Forever Fun’ brand platform with spooky social campaign Chupa Chups, the world’s number one lollipop brand, has worked with McCann Content Studios Birmingham to mark Halloween with a spooky social campaign. The campaign builds on Chupa Chups’ ‘Forever Fun’ brand platform and gets into the Halloween spirit with popular ‘jump scares’ within in-feed […]