Maison Perrier-Jouët, one of France’s most historic and distinctive champagne houses, has again partnered with James Cropper, to launch its newest, beautiful and sustainable case for limited-edition vintage cuvées, Perrier-Jouët Belle Epoque Cocoon Brut and Rosé. Following the award-winning Cocoon design created by James Cropper in 2023 for the house’s vintage cuvées, Perrier-Jouët Belle Epoque and Perrier-Jouët Belle Epoque […]
ManiLife, the premium peanut brand known for using the finest Argentinian peanuts, is expanding into the on-the-go snacking category with the launch if its new 25g peanut packs. This marks the brand’s first-ever venture into smaller portion formats, tapping into the growing demand for portable, high-quality snacks that deliver both convenience and taste. From 1st […]
Independent creative company Who Wot Why launches new work for Pip & Nut, the UK’s No.2 nut butter brand*. The agency’s challenge was to create an impactful OOH campaign to command attention and drive awareness of Pip & Nut’s superior product, and to develop an idea that expresses that not all nut butters are made […]
Gnaw extends reach into the hot beverage fixture with pioneering Mocha Melts Although coffee has resolutely established itself as the nation’s hot beverage of choice it’s now facing resistance from nostalgic, feelgood favourite Hot Chocolate which provides comfort, homeliness and a joyful swig of happy childhood memories, especially through cold, Winter afternoons and cozy, stay-at-home […]
As a business taking significant strides to refresh both its brand identity and range within the UK’s bustling independent sweet & confectionery sector, it probably comes as little surprise to learn that early 2025 will see the launch of an enhanced sugar-free sweets range. After much tweaking and twiddling the resulting healthier living range will […]
THIS™, the UK’s fastest-growing top 10 plant-based food brand, is bringing its trademark humour to TV screens during Veganuary with the debut advertising campaign from its new creative agency, St Luke’s. “THIS™ Changes Everything” marks the biggest advertising campaign by THIS™ since it was founded in 2019. It was created by St Luke’s in response […]
Challenger tea brand, KAYTEA, a leading voice in the RTD Ice Tea sector, has entered the functional tea space with a new range of Electrolyte Infused Blends. Naturally unsweetened, the New! Hydro Infusions whole leaf teabags blend botanicals and natural fruit flavours with electrolytes for hydration and energy with no artificial sweeteners or sugary extras. Available in four delicious […]
Today, M&S Food has revealed its latest campaign to launch its two new health and wellness ranges, Brain Food and YAY! Mushrooms. The new ATL brings to life the nutrient rich and trend-led foods and positions M&S Food as the destination for customers looking to support their health this January and beyond. The campaign launches […]
Walkers Baked, Walkers Less Salt, Snack A Jacks, Pop Works and SunBites – brands which make up Walkers’ Better For You snack range – is today announcing the launch of its unexpected new advertising campaign. As the official snacks of the 2025 Dry January® Challenge, the Better For You range is humorously advertising that all […]
Someday Studios approached Formroom to design a high street chocolate shop for one of their brand partners in the run-up to Christmas, as part of Westminster City Council’s ‘Meanwhile On’ project near Oxford Street. The brand, Love Cocoa, was founded by James Cadbury, the great, great, great grandson of philanthropist, John Cadbury, who opened his […]
