With a rich brand story and unique Belgian recipe since 1932, Lotus Biscoff recognised the need to drive a stronger, more unified and distinctive brand identity to reinforce global recognition. In partnership with London-based brand & design agency, BrandMe, the aim was to broaden appeal with consumers, creating a more relevant brand expression. The rebrand […]
Independent global brand design agency, Pearlfisher announce Chloé Templeman as Executive Creative Director of its London studio. This appointment marks a significant milestone in Pearlfisher’s journey of long-term growth and evolution, further bolstered by the recent appointment of Jason Brown as Global CEO of its London and New York studios. Starting in April, Templeman will take the helm of […]
In this brand creation for a boutique coffee shop in Brooklyn, NYC, the design system is inspired by the founder’s distant family connections to criminals in the Sydney underworld in Australia (a man by the name of Norman Bruhn). The brand and its founder were born in Australia but made in NYC. bruhn coffee sizzle […]
Creative change agency Born Ugly has partnered with the world’s leading farmed animal welfare organisation Compassion in World Farming (CIWF) to create a movement to improve the welfare of chickens reared for meat in the food industry. Initially starting on social media, the “Committed to Better Chicken” initiative aims to ignite a global movement towards a more compassionate food […]
McDonald’s, DDB Sydney and adam&eveDDB partner with OMD and Snapchat for Australian-first Big Mac®activation McDonald’s Australia, DDB Sydney, adam&eveDDB & OMD unveiled the full, integrated ‘The Original Mouthful’ campaign for the iconic Big Mac®, following the revival of one of the world’s oldest burger chants earlier this month with a TV and out-of-home campaign. The […]
Introducing Boundless Brand Design’s 4th edition of Royal Salute’s Polo series: the 21 Year Old Miami Polo Edition. The latest Edition invites whisky lovers and cultural appreciators alike to savour a taste of Miami, where every sip encapsulates the glamourous city’s vibrant backdrop. Royal Salute’s link to polo has been a long and illustrious one, […]
One of the UK’s best-loved sausage makers, HECK!, has unveiled a playful new brand platform designed to reinvigorate the category – sparking joy and excitement in a Gen Z world. What The HECK!, an adventurous brand experience developed in partnership with global design consultancyElmwood, is designed to appeal to a younger audience by tapping into new […]
innocent Drinks, Europe’s leading healthy drinks company, is sharing its passion for fruit and veg in its new pan-European campaign. The multi-channel campaign is innocent’s first major advertising campaign in over 18 months and launches across major European markets, starting in the UK on Monday 15th April. Across all formats, the brand playfully highlights how much […]
If 2023 was the year Popcorn Kitchen blazed a trail by extending its hand-popped popcorn prowess into confectionery and home popping kits (their most successful NEW product launch), 2024 will no doubt be remembered as the very moment the UK’s favourite artisanal popcorn initiated its first fine snacking collaboration with kindred spirit peanut butter button […]
Pearlfisher London today announces a new collaboration for the redesign of Lucozade – a major refresh in its 97 year history, including the creation of Lucozade’s new visual identity and packaging design. The new look consolidates its ranges of Lucozade Energy and Lucozade Sport drinks under a unified masterbrand approach, enhancing its visibility and appeal […]
