Bruegger’s Bagels will officially celebrate 30 years of baking fresh, authentic New York-style bagels on Feb. 7, with a tribute to its artisan baking heritage and loyal guests. Until 11 a.m., guests can redeem a coupon for a complimentary bagel and cream cheese at any of Bruegger’s Bagels’ 300 bakeries in honor of the company’s […]
An advertising icon from the back woods of Canada recently emerged again – the Labatt Bear. The bear made its 2013 debut in an advertising spot that aired in the northeastern and midwestern part of the United States during the Super Bowl. The Labatt Bear gained popularity as one of Labatt Blue’s best commercials of […]
Step aside coffee, energy drinks are taking over! About half of all adults have tried them, and about half of all teenagers and young adults drink them regularly. In fact, energy drink sales in the United States reached more than $10 billion in 2012 – and that number is only growing. But many questions still […]
Following a global celebration of its 100th Birthday, OREO, the World’s Favorite Cookie, launched its latest marketing campaign “Cookie vs. Creme,” during America’s biggest football game. The premiere of OREO “Whisper Fight,” which is the brand’s first time advertising during the Big Game, kicks off a two-month program that focuses on the long-standing disagreement dividing […]
The opening of its 1000th location, a ground-breaking new advertising campaign, new franchise agreements representing 105 stores and expansion of the corporate headquarters were just a few of the reasons that Edible Arrangements International enjoyed 2012; one of its sweetest years ever. The pioneer and leader in handcrafted fresh fruit arrangements opened 70 new locations, including […]
Consumers in the United Kingdom will be the first to benefit from a new global initiative by Nestlé to give people instant access to information about the nutritional profile and environmental and social impacts of its products. Anyone who buys a multi-pack of two-finger Kit Kat chocolate bars in the UK and Ireland will be […]
Carlsberg Group announced that it has signed a strategic partnership agreement with a local privately-owned leading beverage company, Myanmar Golden Star (MGS) Breweries, to brew and market Carlsberg beers in Myanmar. Under this agreement, MGS Breweries and Carlsberg have formed a Joint Venture – Myanmar Carlsberg Co., Ltd. – with plans to set up a […]
Moksha Yug Access (MYA) announced the launch of its dairy brand, MILK ROUTE. The brand’s ideals stand for Consumer Wellness through milk based nutrient intake and Rural Transformation by improving the rural economy through responsible sourcing of milk from dairy farmers. The MILKROUTE brand will have a liquid milk product range that will include Pasteurized […]
YoCrunch, the yogurt brand known and loved for its creative flavors and delicious toppings, announced the launch of Yopa!, a new line of authentic, strained Greek yogurt. Yopa!, a contraction of Yo’ (short for yogurt) and Opa! (the Greek cheer for joy), will be available immediately in the US for around $1.39/cup and $3.49/4-pack. Yopa! […]
SodaStream International, Ltd. the world’s leading manufacturer and distributor of home carbonation beverage systems, announced today that a revised version of the TV spot ‘SodaStream Effect’ will be presented to more than 100 million viewers of football’s Big Game on February 3. An entirely new spot, developed by advertising legend Alex Bogusky specifically for the […]