Morinda executives surprised an audience of more than 3,700 international independent sales consultants last week, at the company’s annual International Leadership Conference, with an on stage appearance by actress Brooke Shields .
Shields attended the meeting to launch Morinda’s international TruAge campaign that focuses on the importance of knowing your body’s “true age” in order to live a healthy life.
“Most people share a common goal—to age well and live a life full of energy and vitality and Brooke emulates the core values of healthy living,” said Shon Whitney, vice president of global sales, Morinda.
“We are happy that she could be with us to share her thoughts on living well and how to continue to thrive as we get older.”
“I think it’s important to look young and healthy on the outside, but what’s more essential is staying healthy and beautiful on the inside,” said Brooke Shields .
“It’s empowering to set achievable goals for self-improvement, but in order to be effective, you should know your starting point and determine what you realistically need to do to meet those goals to improve your overall health.”
The Morinda TruAge campaign will focus on putting Advanced Glycation Endproducts (AGEs) at the forefront of the health discussion and showing how they age people from the inside out.
The campaign will encourage consumers to receive their TruAge readings to know their AGE levels.
In addition, it will increase awareness of the simple ways to control AGEs such as avoiding processed, overcooked or sugary foods, cooking with water, reducing stress, getting enough rest and eliminating smoking.