In August 2016, Mr. Beer unveiled 12 new craft beer kits on their website. The kits feature the 6 most popular craft beer styles in “complete” and “starter” kit versions, and are developed to give first time home-brewers a simple and satisfying first experience with the hobby.
Mr. Beer boasts a long-standing tradition of quality extract and partial mash brewing kits, and these 12 kits are sure to set a new standard. The intention with the new kits, according to Pat Bridges, Mr. Beer’s VP of Sales and Marketing, is to “allow craft beer fans to take brewing into their own hands, to find a deeper appreciation for the flavours they enjoy from their favourite craft breweries.”
Making beer with these Mr. Beer kits allows for shorter time to consumption, less required start up know-how, less mess, less odour in the home, and all of the same delicious flavour as other brewing methods.
The craft beer kits can be purchased with either Bewitched Amber Ale, American Lager, Northwest Pale Ale, Diablo IPA, Long Play IPA, or Churchills Nut Brown Ale beers inside. The kits range in price from $44.95 to $64.95 depending upon the beer and whether they are complete or starter versions. The difference between the complete and starter versions is that the complete kit comes with carbonation drops, bottles, caps and labels for bottling, while the starter kit comes with only the essentials for brewing.
Each craft beer kit makes almost an entire case of beer, or put differently, roughly 22 beers of 12 fl. oz or roughly 11 beers at 25 fl. oz.
With more than 110 recipes and growing, Mr. Beer’s large collection of additional recipes ensures that brewers will not feel constrained in terms of their options when preparing beer batches in the future. Mr. Beer fans make abundantly clear in product reviews that customization and creativity are simple with their extract-based home brewing kits.
Source: Mr. Beer