In the Lowland region of Perthshire in Scotland, Aberargie Distillery quietly set about distilling and maturing beautifully refined whisky and sought to tell their compelling story of patience and heritage through a series of single malt Scotch whisky releases. This required a brand that encapsulated the essence of their unique location and ‘barley-to-bottle’ philosophy, as […]
October 26 offers yet another milestone in the wider Hive Mind Mead story with its Dark Cherry Mead (melomel) winning Great British Food Gold, not simply for the proud fruited creation, but its wider sustainability vision, in addition to being a recognised as a regional champion (Wales). According to the judges: “The dark cherry flavour […]
In the imaginary world of video games, farms typically look cozy and idyllic: there’s no risk of erratic weather, pests, rising input costs, the global energy crisis or the challenge of surviving a drought. And even if there were, a bad harvest could simply be restarted, or a failed crop resuscitated with a few clicks. […]
This month, Spraga, the award winning kombucha brand, is celebrating its continued success in the UK. Following its launch to market last November, the brand has secured two significant new listings with Brakes and EG On The Move. Available in four flavours; Original, Ginger & Lemon, Pomegranate and Apple & Pear (RRP: from £2.75 / […]
Craft beer has spent years competing to be louder, darker and more serious. Harbour Brewing Co. decided to head in the opposite direction. Working alongside the Cornwall-based brewery, independent design agency Thirst has unveiled a vibrant new identity and packaging redesign inspired by the freedom of the Cornish coast, the reward that comes after a […]
Johnnie Walker, the world’s No 1 Scotch whisky¹, announces the launch of the new Johnnie Walker Blue Label Indian Festive Blend, a rare new expression created exclusively for India’s festive season. Building on last year’s successful collaboration with acclaimed designer Rahul Mishra, the launch celebrates the meeting of exceptional Scotch Whisky craftsmanship and contemporary Indian […]
Spirit Cartel appointed as new UK distributor – Maintains 50cl bottle pricing for new 70cls Alexender Stein, who created acclaimed gin brand Monkey 47, has partnered up with Spirit Cartel as the new distributor for his Horse With No Name Bourbon. Spirit Cartel was the distributor which launched Monkey 47 in the UK and played […]
One-of-a-kind promotion will send winners to Transylvania for an exclusive Halloween party at the legendary Bran Castle, headlined by renowned international DJs This Halloween, Flying Fish is daring fans to go where no beer brand has taken them before: Dracula’s Castle. Now open for entries, the “Do You Dare to Party at Dracula’s Castle?” promotion offers consumers the chance to win […]
Inca Kola is a Peruvian national treasure, woven into the country’s culture and identity – but it needed a refresh amid fierce competition and fading relevance. Our research revealed a compelling consumer truth – that in Peru’s rich, evolving culture, difference is something to be celebrated. This gave us a powerful platform for our rebrand, […]
Long associated with fine dining, BRU had become increasingly perceived as distant and outdated. WeWantMore set out to change that, repositioning the brand from a restaurant staple to the finishing touch for the table, designed for every meaningful moment shared around food. Central to the redesign was a shift in perspective: from shelf impact to table […]