Johnnie Walker, the world’s No 1 Scotch whisky¹, announces the launch of the new Johnnie Walker Blue Label Indian Festive Blend, a rare new expression created exclusively for India’s festive season. Building on last year’s successful collaboration with acclaimed designer Rahul Mishra, the launch celebrates the meeting of exceptional Scotch Whisky craftsmanship and contemporary Indian […]
Spirit Cartel appointed as new UK distributor – Maintains 50cl bottle pricing for new 70cls Alexender Stein, who created acclaimed gin brand Monkey 47, has partnered up with Spirit Cartel as the new distributor for his Horse With No Name Bourbon. Spirit Cartel was the distributor which launched Monkey 47 in the UK and played […]
One-of-a-kind promotion will send winners to Transylvania for an exclusive Halloween party at the legendary Bran Castle, headlined by renowned international DJs This Halloween, Flying Fish is daring fans to go where no beer brand has taken them before: Dracula’s Castle. Now open for entries, the “Do You Dare to Party at Dracula’s Castle?” promotion offers consumers the chance to win […]
Inca Kola is a Peruvian national treasure, woven into the country’s culture and identity – but it needed a refresh amid fierce competition and fading relevance. Our research revealed a compelling consumer truth – that in Peru’s rich, evolving culture, difference is something to be celebrated. This gave us a powerful platform for our rebrand, […]
Long associated with fine dining, BRU had become increasingly perceived as distant and outdated. WeWantMore set out to change that, repositioning the brand from a restaurant staple to the finishing touch for the table, designed for every meaningful moment shared around food. Central to the redesign was a shift in perspective: from shelf impact to table […]
In an increasingly competitive craft beer market, independent French brewery, Montaner Pietrini has launched Se Canto (“If it sings”) – a new craft beer brand designed to capture the identity, culture and character of the southern Occitania region. Brewed and bottled in Vendargues and now available in bars, restaurants and retail outlets across France, the […]
This month Phizz, the #1 brand in the UK’s fastest growing wellbeing category*, launches its biggest travel-focused marketing campaign to date. Running throughout August, the OOH is centred around the creative platform, “When travel demands more, add some Phizz”, designed to position the brand as the go-to hydration solution for people on the move. Going live across the UK, the […]
Dynamite Valley has revealed a bold new brand identity created by Kingdom & Sparrow, marking the next chapter in the brewery’s story as it opens two new mini-taproom and event spaces. The partnership brings the relationship between the two companies full circle: Kingdom & Sparrow first developed Dynamite Valley’s brand back in 2015, working with […]
Family-owned Penrhos Spirits has secured a new landmark listing with Waitrose, bringing its award-winning, farm-to-bottle gin to Waitrose stores across Wales, the Welsh Borders and beyond – including a flagship listing in Hereford, just a few miles from the family farm where every bottle begins life. The Penrhos London Dry is now available on shelf […]
Ueshima, the UK’s number 5 ground coffee brand and Japan’s number one coffee brand, has launched a refresh. The move marks a new chapter in the 93-year-old Japanese coffee brand’s evolution, as it challenges the traditional dominance of Italian, Brazilian and Kenyan specialists. Designed by London-based branding agency The Clearing (theclearing.co.uk), who originally created the brand when […]