The Design Team at Mark Anthony Brands recently refreshed the Cayman Jack brand identity, packaging and visual world around a simple belief: escape isn’t a place, it’s a state of mind. As consumers increasingly seek moments to step away from the pressures of everyday life, the team saw an opportunity to evolve the brand beyond its […]
The redesign of Dedham Vale Vineyards by Contrast reappraises the English wine market by re-positioning the brand at the intersection of heritage and contemporary refinement, speaking directly to today’s and tomorrow’s wine connoisseur. Rooted in the provenance of the Dedham Vale countryside, immortalised by iconic British artists, the brand draws on a legacy of landscape, […]
Thirst has partnered with Scotland’s most iconic lager, Tennent’s, to reposition the brand visual identity for a new generation and transform it from a legacy staple into a culturally relevant and evolving beer brand. Originally tasked with refreshing the core brand identity, the challenge was clear: while Tennent’s remained a national icon, it was no […]
Creative agency, BrandMe unveil a bold new redesign in partnership with ready-to-drink brand, Twisted Shotz. A part of Asahi Beer USA‘s exciting portfolio of brands, Twisted Shotz required a bold and distinctive brand expression that could confidently occupy its own space. Collaborating with Asahi Beer USA, BrandMe built a bold and impactful design system for […]
Brand design agency bluemarlin has just unveiled the brand strategy and packaging identity for Cisk Session, a new lower-alcohol addition to the Cisk portfolio that’s been created to meet the evolving expectations of today’s more mindful drinker. Today’s launch builds on bluemarlin’s longstanding partnership with Maltese brewer Simonds Farsons Cisk, having already developed the wider […]
Jägermeister is unveiling a new campaign and brand platform for the global launch of Jägermeister Orange, its new vibrant orange spirit. Created by The Midnight Club, the global campaign runs across social media and OOH, for the next two years. The new campaign, called “Orange by Nature”, centres on a series of films inspired by […]
Store created in partnership with Lonsdale aims to appeal to the senses Diageo has opened a Johnnie Walker Black Label retail experience at The Liquor Fort in Gurgaon, one of India’s fastest growing districts. This marks an ambitious step towards redefining the brand’s luxury credentials in India. Created in partnership with international branding and design […]
The waste fruit fighting duo launch their third gin collaboration after two consecutive sell-out variants Award-winning farm craft gin brand Penrhos Spirits is launching a new limited-edition summer gin today in collaboration with mission-led food company Oddbox – a ‘Wonky Apple and Fennel Gin with a squeeze of Lemon’, designed from the ground up as […]
Hazy Grapefruit Lager Second Launch of 10th Anniversary Year Nirvana Brewery, the alcohol-free pioneer, has bolstered its fruit-forward line-up with Hazy Grapefruit Lager (0.3% ABV), which lines up alongside its highly successful Cloudy Lemon Lager. Its launch coincides with a major surge in popularity for fruit-led beers across all segments of the market. In fact, fruit-flavoured […]
Ceremony Botanical Brewing Introduces a New Beer Category Based on Botanicals and Aimed at Cultural Authenticity and Community Building The Many, the independent, Los-Angeles based, full-service advertising agency that specializes in participatory marketing has launched Ceremony Botanical Brewing, the first botanical brewing company in the United States and the first to build every brew from the […]