Series 1, “The Journey Inwards”, breaks with a hero film by Impero, taking viewers on a journey of adventure and artistic discovery Single malt Scotch whisky brand, The Glenlivet, has launched a new limited edition whisky in collaboration with Chinese-Malaysian artist Red Hong Yi, exclusively for travellers. Travel is the central theme of Chapter One […]
A celebration of creative flair and whisky making artistry, these Limited Edition expressions are presented with iconic design inspired by The Dalmore’s Highland home, featuring the 12-pointed Royal Stag, a signifier of the exceptional whisky for which The Dalmore is renowned. The Dalmore Portfolio Series presents three Limited Edition Single Malt Whiskies, which made their […]
Johnnie Walker Black Label nnounce a new multifaceted partnership with Dankie Sounds, a key player in bringing the wave of the South African subgenre, Amapiano, to the UK music scene. Celebrated for its vibrant events and passion for championing emerging creatives in music, Dankie Sounds’ work mirrors Johnnie Walker’s ‘Keep Walking’ and ‘Bold Steps’ mission […]
September 2024 sees the official launch of the latest member of the Nozeco family: Nozeco Spritz. Nozeco Spritz will be the fifth variety of the UK’s leading alcohol-free sparkling wine brand alongside Nozeco, Nozeco Rosé, Nozeco Peach Bellini and Nozeco Buck’s Fizz.A beautiful bright orange with fine bubbles, the addition of natural orange and grapefruit […]
B Corp certified Bruichladdich Distillery has unveiled a landmark through-the-line campaign for its flagship Bruichladdich single malt whisky, The Classic Laddie, following a values-led rebrand last summer. Working with long-time creative partner Thirst, the ‘Not Your Classic’ campaign marks a step-change for the brand as it continues its mission to challenge the traditionally serious cues of […]
Independent creative agency, Impero, has worked with Absolut to take over part of the busy Schiphol Airport Retail space in Amsterdam to launch the new limited edition Absolut Warhol bottle that celebrates the rediscovery of Warhol’s ”Absolut Blue” painting, and reaffirms Absolut’s commitment to creativity which began almost 40 years ago with the first Warhol […]
Created in partnership with Casa Colombo and MONKS. This week Penfolds unveiled a new global Masterbrand campaign. Anchored in Penfolds DNA, the new campaign is underpinned by Penfolds Venture Beyond platform. A shift in direction for the brand, the creative campaign was developed with MONKS. Encapsulating the power of blending and Penfolds unwavering conviction, the new Masterbrand campaign […]
As millions of fans eagerly anticipate the opening weekend of the 2024/25 season, Guinness is launching its largest global campaign to date, marking its debut as the Official Beer and Official Non-Alcoholic Beer of the Premier League. The launch follows another successful year for the iconic black pint, which has achieved double-digit growth for the […]
Aspall Cyder – the number one super premium cider brand in GB* owned by Molson Coors Beverage Company, has appointed independent creative agency, Impero to handle its advertising account. Aspall Cyder is a 300-year-old brand, which has been pioneering a better class of Cyder on the same site in Suffolk since it first launched in […]
New integrated campaign is part of Brooklyn’s ‘Brewing for Impact’ initiative aiming to spotlight the ancient, drought-resistant grain fonio Carlsberg has teamed up with Brooklyn Brewery to launch an integrated campaign surrounding a world first 100% fonio beer, made without the use of any barley or bittering hops. The beer, brewed in the Carlsberg Research […]