Craft beer has spent years competing to be louder, darker and more serious. Harbour Brewing Co. decided to head in the opposite direction. Working alongside the Cornwall-based brewery, independent design agency Thirst has unveiled a vibrant new identity and packaging redesign inspired by the freedom of the Cornish coast, the reward that comes after a […]
Johnnie Walker, the world’s No 1 Scotch whisky¹, announces the launch of the new Johnnie Walker Blue Label Indian Festive Blend, a rare new expression created exclusively for India’s festive season. Building on last year’s successful collaboration with acclaimed designer Rahul Mishra, the launch celebrates the meeting of exceptional Scotch Whisky craftsmanship and contemporary Indian […]
Spirit Cartel appointed as new UK distributor – Maintains 50cl bottle pricing for new 70cls Alexender Stein, who created acclaimed gin brand Monkey 47, has partnered up with Spirit Cartel as the new distributor for his Horse With No Name Bourbon. Spirit Cartel was the distributor which launched Monkey 47 in the UK and played […]
One-of-a-kind promotion will send winners to Transylvania for an exclusive Halloween party at the legendary Bran Castle, headlined by renowned international DJs This Halloween, Flying Fish is daring fans to go where no beer brand has taken them before: Dracula’s Castle. Now open for entries, the “Do You Dare to Party at Dracula’s Castle?” promotion offers consumers the chance to win […]
In an increasingly competitive craft beer market, independent French brewery, Montaner Pietrini has launched Se Canto (“If it sings”) – a new craft beer brand designed to capture the identity, culture and character of the southern Occitania region. Brewed and bottled in Vendargues and now available in bars, restaurants and retail outlets across France, the […]
Dynamite Valley has revealed a bold new brand identity created by Kingdom & Sparrow, marking the next chapter in the brewery’s story as it opens two new mini-taproom and event spaces. The partnership brings the relationship between the two companies full circle: Kingdom & Sparrow first developed Dynamite Valley’s brand back in 2015, working with […]
Family-owned Penrhos Spirits has secured a new landmark listing with Waitrose, bringing its award-winning, farm-to-bottle gin to Waitrose stores across Wales, the Welsh Borders and beyond – including a flagship listing in Hereford, just a few miles from the family farm where every bottle begins life. The Penrhos London Dry is now available on shelf […]
Stamp-inspired storytelling meets bold typography in a new own-label beer offer rooted in authenticity and craft Marks & Spencer is stepping confidently into the craft beer conversation with the launch of two new design-led ranges, created in collaboration with branding and design agency Thirst. Spanning a richly detailed Continental range and a bold, modern Craft […]
The Design Team at Mark Anthony Brands recently refreshed the Cayman Jack brand identity, packaging and visual world around a simple belief: escape isn’t a place, it’s a state of mind. As consumers increasingly seek moments to step away from the pressures of everyday life, the team saw an opportunity to evolve the brand beyond its […]
The redesign of Dedham Vale Vineyards by Contrast reappraises the English wine market by re-positioning the brand at the intersection of heritage and contemporary refinement, speaking directly to today’s and tomorrow’s wine connoisseur. Rooted in the provenance of the Dedham Vale countryside, immortalised by iconic British artists, the brand draws on a legacy of landscape, […]