Denomination reveals Opal Nera’s ‘dark secret’ for global relaunch

Denomination reveals Opal Nera’s ‘dark secret’ for global relaunch

Premium Italian liqueur Opal Nera relaunches around the world, with brand refresh by drinks design specialist Denomination.  Opal Nera, a sambuca-based dark liqueur, was created by family-run Distillerie Francoli back in the 1980s, achieving great success globally. However, as competitor brands started to appear, its popularity was affected. The distillery approached Denomination to help address this, and […]

Tanqueray No. TEN – the Ultimate Experience for Gin Lovers is Taking Over London’s Bloomsbury House this Christmas

Tanqueray No. TEN – the Ultimate Experience for Gin Lovers is Taking Over London’s Bloomsbury House this Christmas

Tanqueray will be magically transforming London’s Bloomsbury House into the Tanqueray Townhouse created by experience agency RPM. From 6th December the venue will open its doors and invite guests into the glamorous world of the definitive gin, Tanqueray No. TEN, for an unmissable ten-day residency that will be a must-visit for gin lovers during the […]

Ketel One Vodka Launch New Global Creative Campaign

Charming and whimsical new platform brings to life the brand’s philosophy of ‘doing things better’

Ketel One Vodka Launch New Global Creative Campaign

Ketel One family-made vodka has unveiled Drink Marvellously: a delightful and imaginative creative campaign inspired by consumers’ growing desire for better, more thoughtful drinks experiences without the fuss. Drink Marvellouslycaptures a world where magic surrounds the everyday; a world where everyone is welcome, and experiences are bettered by being together with friends (or charming strangers) […]

Tipplesworth Launches New ‘Festive Punch’

Tipplesworth Launches New ‘Festive Punch’

Hot Gin Cocktail Available At Waitrose London based makers of premium cocktail mixers, Tipplesworth, today announces the addition of a new seasonal product to its portfolio, the ​Festive Punch​. Launching into Waitrose on 11th November, the new variant will be rolled out across 203 stores nationwide as well as online. Pitched as the perfect punch for […]

Space in Creative Collaboration for New Monkey Shoulder Campaign

Space in Creative Collaboration for New Monkey Shoulder Campaign

Creative agency Space has developed a new Monkey Shoulder advertising and communications campaign in collaboration with Los Angeles-based design agency Studio Number One (SNO). The campaign, which aims to recruit new drinkers, positions Monkey Shoulder as 100% malt whisky made for mixing and features a bold and distinctive identity that reflects the playful attitude of […]

Vault49 Designs New Premium Twist on Baileys Pumpkin Spice

Vault49 Designs New Premium Twist on Baileys Pumpkin Spice

Design agency Vault49 unveils fresh new packaging for Baileys’ Pumpkin Spice, featuring a stand-out copper bottle and new color palette.  The contemporary refresh departs from Baileys’ classic black bottle and eschews traditionally dark and muted autumn colors to better engage millennial fans of the Pumpkin Spice trend and highlight the treat-worthy quality of the drink. […]

Budweiser pays homage to John Carpenter, producer and screenwriter of Halloween II

Budweiser pays homage to John Carpenter, producer and screenwriter of Halloween II

A book, a special person, a curious case…there are always plenty of stories behind a great film. Imagine what happens then if one of them involves beer. Not any beer, the King of Beers. Many might not know but Budweiser is also Halloween’s beer, more specifically Halloween II’s beer. And to celebrate the date, the […]

Bacardi scares the bejesus out of drinkers with haunted rum prank

Bacardi scares the bejesus out of drinkers with haunted rum prank

To celebrate the release of its new limited-edition Halloween rum, Bacardi played the ultimate prank on people by introducing: The Haunted Rum. Leveraging a cast of skilled improv actors and unsuspecting “marks,” Bacardi tricked (and treated) people into believing there was a spirit trapped inside its new haunted rum bottle. Among the unsuspecting “marks” was […]

Nick Offerman (with Lagavulin) discovers how to make scotch whisky and releases his gift to the world

Nick Offerman (with Lagavulin) discovers how to make scotch whisky and releases his gift to the world

Actor Nick Offerman has finally unveiled his centuries-old secret. He did, in fact, single-handedly discover how to make Scotch Whisky. With the assistance of his dear friend Lagavulin Islay Single Malt Scotch Whisky, of course. Now, the two are honouring their everlasting friendship by releasing a dedicated bottle for their world-changing discovery: Lagavulin Offerman Edition Aged […]

Heineken presents ‘Obrigado’, a film created by Publicis Brazil that continues #ObrigadoSenna campaign

Heineken presents ‘Obrigado’, a film created by Publicis Brazil that continues #ObrigadoSenna campaign

In order to pay homage to Ayrton Senna and to revere the power that the three-time champion have to make Brazilians feel like they belong to one nation, Heineken, the official sponsor of F1, presents the film “Obrigado”. Developed by Publicis Brazil, the piece is part of the #ObrigadoSenna campaign and reflects the importance and legacy of […]