Liya Zhang, currently Vice President of Premium Off & Retail, Pernod Ricard China, is appointed to the position of Vice President of Marketing, PR GTR effective as of 1 June 2021. Zhang will report to Mohit Lal, CEO PR GTR and will be based in the Group’s London headquarters as of 2022. Zhang will also become a member of the Pernod Ricard Global Travel Retail Management Committee.
Commenting on her new position, Zhang said:
“Taking on the role of Vice President of Marketing for PR GTR is a tremendously exciting prospect. With the company at the forefront of global travel retail, helping to grow its marketing capability and cement Pernod Ricard as a thought leader across the channel is a fantastic opportunity, and one I will be grabbing with both hands.”
Continuing to push category boundaries of what can be achieved within the channel and connecting with travellers across the globe and at different stages of the Travel Trail remains a core focus for future activity, further cementing PR GTR as an innovative thought-leader within the category.
Craig Johnson moves from the position of Vice President Marketing, PR GTR to Vice President of Brand Management, Pernod Ricard USA and will be based in New York.
Speaking on the announcement, Johnson added:
“I am immensely happy for Liya. She is the right person to take the marketing division to the next level – her insights and experience will be invaluable. I wish her all the best and look forward to seeing the company continue to thrive within the channel.”
Source: Pernod Ricard