Creative agency Impero launches ‘Arrive Like a Local’ Global Travel Retail (GTR) activation for Irish whisky brand Jameson; its first campaign since being appointed by the Pernod Ricard owned brand. The 360 campaign is now live in airports across 18 markets. Briefed to cement Jameson’s position as a global leading brand, Impero created and implemented […]
Pernod Ricard has revealed the latest batch of Japanese Sake LINK 8, with bottle design by Nude Brand Creation. Released in limited quantities, LINK 8 blends the craftsmanship of leading Scotch whisky “Chivas Regal” and renowned Toyama Sake house “Masuizumi”. The first footsteps of this collaboration started in 2018 with the encountering of Ryuiichiro Masuda, […]
The UK’s no.1 coconut rum brand is welcoming consumers to the Malibu world with its new brand positioning. A world where people embrace the summer mindset all year round and “Do Whatever Tastes Good”. Live now and running throughout July, the above-the-line creative will be unmissable on social channels, digital OOH, and BVOD. Later this […]
Missouri Creative Puts Zest Into Beefeater’s Zesty Lemon Launch
B&B Studio Harnesses Contemporary Craft In Plymouth Gin Refresh For Pernod Ricard
From the Caribbean to Chelsea, Mark-Francis, known for his lavish lifestyle on Made In Chelsea, is the face of Malibu XO
MALIBU Goes X-TRA With The Launch Of Super-Premium MALIBU XO
Missouri Creates New Brand World For Beefeater, The Spirit Of London
PERNOD RICARD Global Travel Retail Announces Liya Zhang As New Vice President Marketing
Williams Murray Hamm creates new Midleton Craft Collection brand for Irish Distillers.
• Jameson Irish Whiskey partnering with Sofar Sounds for a series of pre-recorded virtual gigs showcasing emerging talent during lockdown • 15 up-and-coming artists given the opportunity to be paid for their performances and receive national exposure • Partnership developed in collaboration with Havas Media and JUMP, Havas Media Group’s content and partnerships hub
Jameson, the UK’s number one Irish Whiskey, is partnering with Sofar Sounds to give UK musicians a platform to be Seen & Heard during the latest national lockdown, helping to support the best new artists of tomorrow, today. Launching on 13th January, Sofar’s online Listening Room will offer a diverse line-up of 15 up-and-coming artists the […]