- A fast-growing premium baby and kids’ food brand, Piccolo, is changing the game in baby food nutrition, with their varied range of high-quality nutrient dense pouches and snacks.
- Piccolo is the first ever baby food brand to be chosen by Tesco to join their innovation-led accelerator programme. In which, they champion fast-growing brands to support and accelerate their development even further.
Piccolo, the UK’s leading organic baby food brand, has become the first ever baby food company to be selected for the Tesco Innovation Accelerator.
The program, designed to support emerging brands that drive innovation in their sector, will help Piccolo expand its range of nutrient-dense products for families nationwide.
“We’re honoured to be the first baby food brand chosen for Tesco’s Accelerator,” said Cat Gazzoli, CEO of Piccolo. “This partnership with Tesco gives us the platform to push baby nutrition innovation to new heights, while staying true to our sustainability mission.”
As part of the Tesco Accelerator, Piccolo will work closely with Tesco to develop new products, evolve packaging, and explore more sustainable practices, meeting the growing demand for more innovative and nutrient-dense baby food options.
A recent innovation includes the launch of our Superboost pouches, packed with 8 superfoods for a source of omega 3 and vitamin C. Our pouches are lower in sugar, include vegetables, and deliver essential vitamins and minerals from their super ingredients.
Piccolo’s commitment to providing organic, responsibly sourced ingredients and supporting family health aligns with Tesco’s mission to bring healthier choices to consumers.
Source: Piccolo
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