Accolade Wines Brings Hardys Back To UK TV Screens As Part Of £3m Campaign, Planned By Yonder Media
Accolade Wines Brings Hardys Back To UK TV Screens As Part Of £3m Campaign, Planned By Yonder Media
Banrock Station commits to planting 100,000 native trees and shrubs every year with Landcare Australia
Banrock Station, the Australian eco-friendly wine brand from Accolade Wines, has partnered with Landcare Australia to plant 100,000 native trees and shrubs each year, starting from January 2021. Supporting biodiversity and animal habitats, clean air and water, while responding to the impacts of a changing climate and deforestation, the new initiative will see thousands of […]
Jam Shed relaunches Mulled Wine Campaign ahead of Christmas
This winter sees the return of Jam Shed’s mulled wine recipe neck tags on its bestselling Shiraz. Available in grocery, convenience and wholesale, the UK’s fastest growing top-50 wine brand[1] looks to tap into the key annual occasion by creating the ultimate Christmas moment at home with easy to follow recipes. The Christmas period is incredibly […]
Echo Falls launches its first ever Rosé Seltzers with botanical twist
Echo Falls, the £135m brand from Accolade Wines, has unveiled its first ever Rosé Seltzers intended to appeal to consumers looking to moderate their alcohol consumption. A light and refreshing mix of Rosé wine, sparkling water and no artificial fruit flavours, the 250ml (4.5%) cans contain only 69kcal and are available in three on-trend fruit fusion […]
Accolade Wines confirm Caroline Thompson-Hill as Regional Managing Director for Europe
Caroline Thompson-Hill has been appointed Accolade Wine’s new regional Managing Director for Europe as the company outlines its focus on the consumer and the customer. Led by an emphasis on its key channels and exciting innovations, Accolade’s vision is to be the wine company its consumers, customers and partners want to engage with the most. […]
Echo Falls unveils sophisticated new look and fresh positioning to attract new audiences
Echo Falls has unveiled a redesign across its entire portfolio, alongside new brand positioning intended to recruit younger shoppers and expand the category. The £135m brand from Accolade Wines has given its collection a fresh look, with a modern and sophisticated design incorporating a new ‘waterfall’ asset. Created to stand-out on shelves, the designs will complement […]
Carlsberg UK Welcomes Over 1500 Visitors to 2016 Christmas Trade Shows
Carlsberg UK’s Christmas Trade Shows, featuring 50 of the best suppliers in the business, attracted more than 1500 attendees across its four shows in London, Leeds, Manchester and Stoneleigh. Following the 30th anniversary of Carlsberg UK’s annual Christmas trade shows in 2015, this year’s events took place during September and October, giving guests a wealth […]