McDonald’s has redesigned its packaging to be rolled out worldwide. The brand design agency Boxer (UK and Chicago based) has designed the new packaging for McDonald’s takeout bags and fountain beverage cups. The new packaging also features QR codes as part of the design giving customers easy access to information from the ease of their mobile phones. Paul […]
Shredded Wheat goes back to its roots with a new creative advertising campaign created by McCann London, focusing on the heritage of the breakfast cereal. Featuring a new face for the brand – the inventor, Henry D Perky – the advert showcases the heart healthy benefits of this well loved breakfast with just one ingredient […]
Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, today announced that Miami-based Zubi Advertising has been appointed as the new Hispanic marketing and advertising agency. Zubi will be responsible for creative, digital and social media, promotions, public relations, and other Hispanic campaigns for Dunkin’ Donuts. “Dunkin’ Donuts is committed to being the […]