Häagen-Dazs launches the Häagen-Bar in support of new ‘Love the Mix’ campaign
![Häagen-Dazs Häagen-Dazs launches the Häagen-Bar in support of new ‘Love the Mix’ campaign](https://fabnews.live/wp-content/uploads/2021/06/Haagen-Bar-Press-Release-Asset-701x409.jpg)
Luxury ice cream brand Häagen-Dazs has announced the launch of a new pop-up experience called ‘Häagen-Bar’. The pop-up locations, currently in France and Spain, combine two of life’s greatest indulgences: ice-cream and cocktails. The activation is part of the brand’s new campaign “Love the Mix”, that celebrates mixing the unexpected. This idea is one part of […]