Standout Packaging From Free-From Brands Increases Market Share

Standout Packaging From Free-From Brands Increases Market Share

The free-from sector is booming and more food products are competing in this space. So outstanding packaging design is seen as key in attracting the ‘lifestyle’ shopper. Not just those consumers who follow a free-from diet for medical reasons, but also those customers looking to reduce their sugar, dairy and gluten intake as part of […]

Making a Splash! Five Soft Drinks Brands Who are Shaking up the Sector

Making a Splash! Five Soft Drinks Brands Who are Shaking up the Sector

Soft drinks is a tough, crowded market; Brits drank nearly 13.5 million litres of the stuff in 2017 (British Soft Drinks Association, Global Data 2018). Now there’s a new wave of innovative young brands enjoying growing sales, and they’re causing a stir in soft drinks with their standout packaging, and unusual and enticing flavours. So […]