New ‘Food for Thought’ research released on October 24, identifies what diners want from restaurants of the future, and it’s the ordering experience they’d like new technology served up for. In response, Barclaycard is testing new prototype technology so diners can make more informed menu choices before they order and avoid menu mishaps. Barclaycard, which […]
British restaurant chain Byron is the first to launch a Quickpay bot allowing customers to pay for their bill using Facebook Messenger. The payment technology, created by hospitality platform Flyt, gives diners the chance to pay for their meal as soon as they order as well as split the bill. Diners can choose the hamburger […]
Jägermeister just launched a new Augmented Reality experience in time for Halloween. “Divine the Darke” will engage AR to deliver tarot card readings on the Snapchat platform. Each card provides a glimpse into your future while translating Jägermeister’s rich and irreverent spirit. How it works: Find a Snapcode embedded on Jägermeister brand materials in bars […]
More people are choosing to order meals through delivery as longer and more irregular working hours coupled with busier home lives make finding time to prepare meals difficult, new research for Deliveroo has revealed. Analysis by consumer insights firm Morar HPI found that over the past six months the proportion of people ordering food for […]
Hong Kong has been a food paradise for a long time and the city’s busy lifestyle make food delivery apps such as Uber Eats an immediate hit. People can now order from a wide array of menus in a tap of button and for busy young people, choices are usually trendy, international cuisines. However in […]
Domino’s is converting its pizza boxes and the pizzas into an augmented reality. The pizza chain has started running a national ad campaign that lets Snapchat users to play with the platform’s new “shoppable AR” lens. This new feature is now available. It allows users to tap a button within Snapchat to quickly order a […]
Restaurant chain PizzaExpress is looking to tap into consumer excitement around the World Cup with an AR game enabling customers to play a virtual game of football while sat at their table. The ‘Doughball‘ game, which is included as an update in the brand’s existing app, uses PizzaExpress’ iconic dough balls, and allows players to place […]
The United Nations’ World Food Program kicked off a global campaign June 19 aimed at reaching the public through a 60-second cinema spot that will air in more than 25 countries starting in September. “There are 815 million people worldwide who will go to bed hungry tonight – who are starving, on the edge […]
Budweiser, the official beer of the 2018 FIFA World Cup, has partnered with Snapchat to unveil the world’s first sponsored, sound-activated lens. The technology, launched on the day of England’s first match against Tunisia, will respond to the euphoria and celebrations of football fans during tournament games in real-time, using a limited-edition augmented reality (AR) Lens. The […]
After Italy failed to qualify for the 2018 FIFA World Cup Russia for the first time in over 60 years, Italian maestro and 2006 World Cup winner Andrea Pirlo has teamed up with McDonald’s McDelivery from Uber Eats to find an alternative nation to support this summer. McDelivery from Uber Eats have enlisted eight football icons from around […]