New Asahi Beverages Philippines connected packaging delivers instant wins

New Asahi Beverages Philippines connected packaging delivers instant wins

Goodday, a cultured milk drink owned by Asahi Beverages Philippines and distributed by Universal Robina Corporation in the Philippines, has partnered with creative technology studio Appetite Creative to build a fun and interactive connected packaging experience. The smart packaging campaign for Goodday drinks offers registered users instant prizes via the web app based connected experience […]

Winter-themed connected packaging inspires customers to create personality-based drinks

<strong>Winter-themed connected packaging inspires customers to create personality-based drinks</strong>

World leading food processing and packaging company Tetra Pak, in partnership with creative technology studio Appetite Creative, has refreshed its fun and interactive smart packaging experience for a leading European fruit juice producer with a brand new winter drinks theme to inspire its customers. Back by popular demand, the smart packaging focuses on orange, pineapple and apple flavours in the one […]

Jus de Fruits Caraïbes launches connected packaging for good

<strong>Jus de Fruits Caraïbes launches connected packaging for good</strong>

French West Indies fruit juice company, Jus de Fruits Caraïbes, has partnered with creative technology studio Appetite Creative and world leading food processing and packaging company Tetra Pak, to build a fun and interactive connected packaging experience which raises awareness about its sustainability credentials and gives back to the local community.  The smart packaging campaign, featuring Schweppes International’s exotic […]

New connected packaging inspires customers to create personality-based drinks

<strong>New connected packaging inspires customers to create personality-based drinks</strong>

World leading food processing and packaging company Tetra Pak, in partnership with creative technology studio Appetite Creative, has created a fun and interactive smart packaging experience for a leading European fruit juice producer to help educate and inspire its customers. Focusing on passion fruit, pineapple and mango flavours in the one litre range, the smart […]

Don Simon unveils 100% sustainable smart packaging featuring the world’s first Pure-Pak® eSense carton

<strong>Don Simon unveils 100% sustainable smart packaging featuring the world’s first Pure-Pak® eSense carton</strong>

Spanish number one juice brand in Spain, Don Simon, has unveiled its first ever 100% environmentally friendly and smart packaging, doing good for both consumers and the planet. In partnership with its packaging supplier Elopak and creative technology studio Appetite Creative, Don Simon has incorporated a fun and interactive connected experience to help educate consumers about the benefits […]

PEPSICO Uses Gamification Technology In The Search For The Next Generation Of Talent

PEPSICO Uses Gamification Technology In The Search For The Next Generation Of Talent

PepsiCo, the global beverage, food and snack corporation, has partnered with leading creative technology studio Appetite Creative to put gamification at the heart of its graduate recruitment programme.  “We worked with Agorize, the open innovation platform which connects talent and brands, to design a PepsiCo Games web based app experience,” said Jenny Stanley, MD at […]

Emmi Promotes New Products Via Gamification Technology

Emmi Promotes New Products Via Gamification Technology

Swiss milk processor, Emmi, alongside multinational food packaging and global leading packaging company Tetra Pak, has partnered with leading creative technology studio, Appetite Creative, to promote the launch of two new products, Oat Milk Drink and Balance Drink, via interactive digital advertising and connected packaging. The direct to consumer campaign aims to raise the profile of two existing products, […]