B&B has partnered with The Herbtender on the launch of a range of five organic teas, crafted with adaptogens, functional mushrooms and herbs. The agency worked on the original brand creation of The Herbtender – covering brand positioning, creative strategy, naming, brand design and packaging – across its initial product offering of adaptogenic supplements. The […]
Strategic food and drink brand consultancy The Collaborators has worked with fellow B Corp and ethical bottled water brand One Water to refresh its brand identity and packaging – bringing greater warmth, purpose and clarity to a business founded on doing good. Set up in 2005 by Duncan Goose, One was created with a clear […]
Some tastes just take you back. As an iconic British brand with a rich heritage and widespread affection, Ribena holds a unique place in people’s hearts and minds. For many, it is a vivid reminder of childhood, of simple pleasures, connection with family and loved ones, and a comforting sense of home. This insight led […]
Creative agency, BrandMe present a new identity and packaging design for energy drink, Maxx Power, that empowers individuals and amplifies self-expression, putting the brand at the forefront of the Armenian and Georgian markets. BrandMe’s task was to reposition and redesign both identity and packaging for Maxx Power, to capture the brand’s raw energy through a […]
McCann Birmingham’s ‘Happy Applecore’ campaign celebrates 90s nostalgia with DJ Hixxy Leading cider brand, Crumpton Oaks is celebrating the summer months by turning back the clock to the electric energy of the 1990s and partnering with electronic music pioneer DJ Hixxy for a brand-new campaign, Happy Applecore, by McCann Birmingham. Far from the typical idyllic country […]
Boundless Brand Design unveil its latest collaboration with the delightfully peculiar Hendrick’s Gin: The Whimsical Watering Can. Exclusively available in Global Travel Retail, this unconventional gift pack reimagines the gifting experience, capturing the essence of Hendrick’s signature eccentricity. Designed to stir curiosity and spark joy, The Whimsical Watering Can is more than just a vessel, […]
Pioneering partnership brings sustainable, tech-driven dairy innovation to the mainstream In a significant leap for sustainable food innovation, Dutch retailer Albert Heijn has this week launched a new range of dairy and plant milk blends – a major first for the European retail sector. Behind this industry-defining move are two trailblazers in dairy and food-tech: […]
Smiling Wolf is a premium, functional spirits range that blurs the line between non-alcoholic and alcoholic to offer an unprecedented mood-enhancing experience. Everything you would expect from a classic alcoholic spirit (flavour, mouthfeel, experience, story, quality and effect) but without the downsides. An uncompromising range that looks, feels, tastes, mixes and performs like a classic […]
This month sees TENZING, the pioneers in natural energy, launch its new creative campaign across the UK. The brand, which will now be the second-largest media spender in the energy drinks category, behind Red Bull, is on a mission to increase overall awareness, educating further on healthier and better alternatives to traditional energy drinks. Launching […]
For its latest campaign, the world’s biggest-selling spirit will bring the JINRO Discovery Bar to London’s leading food festival, Taste of London. The JINRO Discovery Bar is designed to bring the flavour and spirit of Korea’s favourite soju to Regent’s Park via immersive activities, games and sampling. “We are excited to bring the passion and […]