Derek&Eric love brands that challenge the status quo. IMPOSSIBREWÂŽÂ does exactly thatâexceptional taste, a patent-pending Social Blendâ˘, and the relaxing feeling of alcohol without the downsides. The problem? A cold, clinical identity that lacked the charisma to match its groundbreaking innovation. Challenge The non-alcoholic beer market is booming, fuelled by a generational shift towards healthier choices. Whilst options […]
The 27th edition of The FAB Awards are now âcalling for entriesâ. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands and outlets and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Craft, […]
Full Bonsucro Chain of Custody Certification Achieved / Wins First-Ever US Listing Spirited Union, the worldâs first botanical rum company, has achieved an important environmental goal â full âChain of Custodyâ certification by Bonsucro, the global sugarcane sustainability organisation. The Amsterdam-based company has always championed ethical practices by purchasing, as a member since 2022, Bonsucro-certified […]
Yet more positive strides for oat mylk disruptor, Three Robins, who are excited to unveil their swish new identity for its two, core oat mylk lines, Barista Oat and Choccoriffic, just in time for their game-changing 177 Scotmid launch (Feb 25); secured courtesy of a popular âScottish Favouritesâ initiative. Initially launched back in 2022, Three […]
1664 Blanc, the premium beer brand, is making a bold statement this season by stepping back into the world of fashion with an innovative campaign by Fold7. 1664 Blanc is pushing the boundaries of what beer can do by challenging convention and merging the worlds of beer and fashion. Not just comparing itself to luxury […]
Derek&Eric believe great brands deserve great design. So when Longbottom & Co, the gold standard of tomato juice, came to them with a visual identity that didnât quite match their premium reputation, they knew it was time for a royal makeover. Business ChallengeLongbottom & Co have always stood out in the tomato juice category for their […]
The Bureauâs work includes brand identity and packaging for a premium non-alcoholic sparkling wine launch Society De La Rassi has enlisted branding agency Blurr Bureau to develop a striking identity for its debut in the luxury non-alcoholic wine space. With an eye on modern consumers seeking both indulgence and intentionality, the agency crafted a design system that blends […]
Valentineâs Day is meant for meaningful gestures, but sometimes, even the best intentions can lead to some questionable gifts. This year, Morrisons, in collaboration with Leo Burnett UK, is helping the nation make it right with Get Personal This Valentineâs Dayâa campaign that turns real customer gifting mishaps into bespoke love songs. At the heart of […]
Birchall Tea, the award-winning British tea brand renowned for its commitment to quality and sustainability, announce its new listing with Waitrose. From 9th March, a range of Birchallâs finest teas will be available on Waitrose shelves across the UK, marking a significant milestone in the brandâs expansion. This strategic listing ensures strong national coverage across Waitroseâs […]
The ultra-premium dry ginâs visual world has been refreshed under the art direction of the award-winning graphic designer delving back into the craft and eccentric roots of the brand MONKEY 47, the ultra-premium and top-trending* Schwarzwald Dry Gin, has launched a visual refresh that celebrates its pioneering spirit, its Black Forest heritage and its meticulous […]