New connected packaging inspires customers to create personality-based drinks

<strong>New connected packaging inspires customers to create personality-based drinks</strong>

World leading food processing and packaging company Tetra Pak, in partnership with creative technology studio Appetite Creative, has created a fun and interactive smart packaging experience for a leading European fruit juice producer to help educate and inspire its customers. Focusing on passion fruit, pineapple and mango flavours in the one litre range, the smart […]

Sip on the sunny side with Popp Studio’s brand creation for Dayside.

<strong>Sip on the sunny side with Popp Studio’s brand creation for Dayside.</strong>

UK brand and packaging design agency, Popp Studio, has created the brand identity, packaging and e-commerce website for Dayside, a specialist D2C tea and teaware brand, launched in the UK by three co-founders, including the studio’s owners, Andrew Slade and Poppy Stedman. The trio are longtime drinkers of Jasmine Dragon Pearls, a Chinese green tea […]

A ROYAL GINS-UP! FOUR SIS4ERS DISTILLERY to launch a sustainable ‘WONKY WINDSOR’ gin to celebrate the coronation of King Charles III

A ROYAL GINS-UP! <strong>FOUR SIS4ERS DISTILLERY to launch a sustainable ‘WONKY WINDSOR’ gin to celebrate the coronation of King Charles III</strong>

Salford’s FOUR SIS4ERS DISTILLERY has launched a limited-edition fruit-waste strawberry gin to celebrate the coronation of King Charles III – the perfect toast for the additional bank holiday weekend. Introducing ‘Wonky Windsor’ a delicious pink gin made with the fruits of cast off, ‘wonky’ British strawberries. Distilled slowly and lovingly in the SIS4ERS Arnold Holstein […]

Star Pubs & Bars and St Luke’s show how pub licensees can make their mark with their pub business

Star Pubs & Bars and St Luke’s show how pub licensees can <strong>make their mark with their pub business</strong>

Star Pubs & Bars is empowering licensees to create pubs with passion and personality, showing pub licenses that anything is possible if they have the right backing in place. The B2B campaign created with St Luke’s has been produced for Star Pubs & Bars, the pub business of HEINEKEN UK, and aims to recruit more people to lease […]

Costa Coffee launches new creative platform ‘Made a Little Better’ with integrated campaign

<strong>Costa Coffee launches new creative platform ‘Made a Little Better’ with integrated campaign</strong>

The integrated campaign, created by Wunderman Thompson UK, part of the WPP Open X team, will showcase ‘Made a Little Better’, a new creative platform for the Nation’s Favourite Coffee Shop. Buying a coffee is often far more meaningful than reaching for your next caffeine hit. It’s an emotional lift with the power to make […]

MOLSON COORS HIRES FORMER SUNTORY MARKETING BOSS

<strong>MOLSON COORS HIRES FORMER SUNTORY MARKETING BOSS</strong>

Molson Coors Beverage Company has appointed Hannah Norbury as its new marketing director for Western Europe. Hannah joins from food and beverage company Suntory Beverage & Food GB&I, the owner of drinks brands including Lucozade, Orangina and Ribena, and was previously head of marketing at GlaxoSmithKline. Hannah will sit on Molson Coors’ regional leadership team […]

BAZ LUHRMANN AND BOMBAY SAPPHIRE® ANNOUNCE SAW THIS, MADE THIS INSTALLATION SERIES TO OPEN ON WORLD CREATIVITY DAY 2023

<strong>BAZ LUHRMANN AND BOMBAY SAPPHIRE® ANNOUNCE <em>SAW THIS, MADE THIS</em> INSTALLATION SERIES TO OPEN ON WORLD CREATIVITY DAY 2023</strong>

SET TO BE THE WORLD’S LARGEST MASS PARTICIPATION A.I. ART EVENT – A GLOBAL CELEBRATION OF CREATIVITY IN PARTNERSHIP WITH THE DESIGN MUSEUM, LONDON AND CHELSEA FACTORY, NEW YORK Launching on World Creativity Day, 21st April 2023, at the Design Museum in London before travelling to Chelsea Factory in New York in May, Bombay Sapphire and Baz Luhrmann […]

BECK’S LAUNCHES NEW BEER AND MULTI-CHANNEL CAMPAIGN MADE WITH AI

BECK’S LAUNCHES NEW BEER AND MULTI-CHANNEL CAMPAIGN MADE WITH AI

Beck’s unveils its ground-breaking beer, from recipe to name design and 360 campaign – every detail made with artificial intelligence. In celebration of Beck’s 150-year milestone, the brewery is conducting an experiment with the latest pioneering technology – AI. Harnessing its ability to collate years of human expertise, craft and creativity, Becks has produced the […]

Butterfly Cannon creates a tea brand identity worth celebrating for new-to-world tea ‘atelier’, Brook37.

<strong>Butterfly Cannon creates a tea brand identity worth celebrating for new-to-world tea ‘atelier’, Brook37.</strong>

Brook37 is on a mission to elevate America’s perception of tea from much more than just a ‘sweet iced’ or ‘health’ drink. Founded by female philanthropist and entrepreneur Mou Dasgupta, their high-quality tea, fresh from the finest tea gardens of India is perfect for celebrating any drinking occasion. We created their brand identity and packaging, […]

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