During the last few months we have all seen a host of changes in both our professional and personal lives — some for good, others less positive. This unique situation has forced many of us to re-appraise our approach to work and indeed our priorities more broadly. Inspired by the opportunities to think and behave differently, Anthem Worldwide's Amsterdam and Brussels team have been exploring how packaging design can be used to help influence positive change across different categories.
This six part series uses insight and purpose driven concept design to challenge the status quo, elicit behavioural change and improve the user experience — providing new opportunities for brands to create more meaningful and valuable connections with their consumers. Part 3 in the series looks to envisage a healthier beverage and a more elegant […]
FAB Feature: Winner of 2 x Gold FAB Awards, 3 x Silver Awards and Winner of FABulous ( Best In Show ) Packaging Design at The 22nd FAB Awards
FAB News are looking at back at some of the outstanding projects that were awarded at the recently concluded FAB Awards. We highlight Pearlfisher‘ success at The Awards Show as Design Agency of The Year at The 22nd FAB Awards. Their NOgroni project won 4 x Gold FAB Awards and a joint FABulous ( Best in Show […]
Coca-Cola European Partners (CCEP) reveal a brand-new campaign from Diet Coke. ‘Give Yourself a Diet Coke Break’ is inviting people to take a moment to refresh and be kind to themselves with a little break. Launching at the end of June, the first phase of the campaign will run for five weeks and feature on TV, […]
The FAB Awards provided a bit of much needed cheer this week with the 22nd Edition of their Awards streamed “online” due to the Covid situation. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 22nd FAB Awards! FAB […]
Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 22nd edition of their awards programme, which is focused entirely on work done for Food and Beverage brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes […]
The creative brains behind Kiss My are brothers and founders, Niels and Wouter Vandekerkhove. The brothers took inspiration for the brand from time spent on their family farm where they grew up and, specifically, their grandparent’s recipes using farmed produce; reimagining and perfecting these special recipes to create innovative new blends of vermouth tailored towards […]
Food and drink branding specialists, The Collaborators have repositioned and rebranded Feel Good Drinks to give it a more ownable and purpose-led proposition. The Bristol-based agency has transformed the brand into one that not only tastes good, but does good too. The brief was to move Feel Good Drinks Co. on from its one-dimensional health […]
Following Appartement 103 global rebranding for Cihuatán Rum, Licoreras Cihuatán, the only rum producer in El Salvador, has awarded the boutique design studio with the naming, storytelling and design development of its first travel retail exclusive product. Cihuatán Obsidiana is an exclusive traveler’s edition rum inspired by Mayan’s legends. Obsidiana was sacred to all Maya, […]
• The leading company in the premium packaging market continues to set trends with the creation of this 100% sustainable and optimal colour for distillery, wine, beverages, gourmet and beauty. Wild Glass was awarded last October with the special jury prize at the Prix Luxe Pack in green, held in Monaco, in the Solutions Packaging category.
• This innovation joins other successful Estal launches, such as the groundbreaking Sommelier concept: a bottle design with a minimalist ring profile that reinforces the quality of the wine. Producers can optionally combine the Sommelier design with the new Wild Glass colour, seamlessly matching consumer demands for sustainability in materials, natural beauty in design and […]
Clipper Teas, the natural and organic tea brand owned by Wessanen UK, has expanded its range of the UK’s most naturally decaffeinated tea to the Health Food Trade following increased consumer demand. The bolstered range includes two new Fairtrade and organic options: Earl Grey Decaf Tea and Pure Green Decaf Tea, in addition to their Everyday […]
