Absolut once again brings forward its belief in Global Unity through a brand-new campaign named Born Colourless. The brand over the years has championed purpose led creativity and instigated an open world. In the new campaign Absolut highlights the deeply coloured opinions that exist in the world and leaves viewers with the message that for […]
Truly Hard Seltzer, a leader of the exploding hard seltzer category, announced the launch of a new advertising campaign with American actor Keegan-Michael Key, best known for his roles on Mad TV, Comedy Central’s Key & Peele and Netflix’s Friends From College and the two hit summer blockbusters Toy Story 4 and The Lion King. […]
Food production is the biggest contributor to climate change, but one third of all food is wasted. Toast Ale wants to change this. In keeping with B&B studio’s own mission to build the brands that matter, the agency has partnered with Toast to redefine the brand’s message and visual identity system. B&B studio has created […]
Taylors of Harrogate kicks off a £2M campaign on August 12, shining a spotlight on the genius invention of coffee bags. The multi-channel campaign ‘Why didn’t we think of them before?’ will drive awareness and trial of this fuss-free way to enjoy proper coffee. The campaign, created by agency Lucky Generals, leads with a brand-new […]
Back by popular demand, The Glenfiddich Festival Experiment #3 is returning once again to say thank you to the nation’s bartenders. The UK’s largest festival for the on-trade community will see Glenfiddich open its distillery doors to more than 1,200 members of the hospitality industry from the UK, and for the first time, to international attendees. […]
Obsession wines, located in Lodi, California, approached Watermark looking for a more modern and dramatic design as they moved their wine into cans. The branding experts fused an ode to the California sunshine into a unique typographic approach to create their new logo design. They then developed this into a bold pattern to create a […]
Tequila Avión is proud to announce its new partnership with Grammy-nominated artist, 21 Savage, as part of its new “Depart. Elevate. Arrive.” campaign. Inspired by the vibrancy of modern Mexico City, “Depart. Elevate. Arrive.” introduces a bold, new look for Avión and celebrates the brand’s heritage and passion for aviation, while targeting consumers who are adventurers […]
Danone has released Actimel Fruit & Veg Cultured Shots in the UK, a groundbreaking innovation for Actimel that revolutionises the juices and smoothies category, with a refreshing, distinctive identity created by global independent branding and innovation agency Dragon Rouge. Actimel Fruit & Veg Cultured Shots aims to help Danone recruit younger consumers.The new product leverages […]
Year after year, BACARDÍ has continued to prove itself as a brand leader in the innovative use of social media platforms to create fun and engaging content that encourages consumers to ‘Do What Moves You’ – both physically and emotionally. Following the success of previous award-winning innovations such as Instagram’s Instant DJ and Live Moves, […]
Each year on 9 August, Singapore gathers in the biggest celebration of what is deemed the most important day in the nation’s history – National Day. This year, Tiger disrupts conventional celebrations by paying homage to the day before, 8 August, to honour the journey of hard work and determination that brought us to our […]