Starbucks will push the boundaries in digital innovation with the launch of its first-of-its-kind virtual Starbucks store in China. This ground-breaking digital collaboration with Alibaba Group unlocks new levels of engagement unseen in the marketplace today with customers. By transcending the traditional limitations of a single-app, to provide customers a unified one-stop Starbucks digital experience across […]
Hennessy, one of the world’s best-selling Cognac, announced a first-ever collaboration with fashion house Opening Ceremony to celebrate an encounter of two cultures – “East Meets West” – with an X.O-inspired limited-edition collector’s piece. Available here, the Hennessy X.O “East Meets West” Travel Bag by Opening Ceremony is inspired by co-founders’ Carol Lim and Humberto Leon’s heritage and world […]
Creative agency Pablo, has launched the first communications campaign for Warner Edwards gin. The gin category in the UK is on fire: category growth was plus 28% YoY in 2017; there are now 55 million bottles of gin sold in the UK every year, worth £1.5bn. And growth in the first half of 2018 is […]
Brand design agency Buddy, have launched their 2018 edition of their award-winning mulled wine collection. “Come Christmas time, we like to send a bottle of traditional mulled wine to our clients and friends so they can enjoy a festive tipple on us. Reimagined each year, our designs have ranged from 2012’s Original Winter Warmer (the […]
The Department for Transport and 23red have launched the latest execution of the THINK! campaign, made in conjunction with production company Fully Focused, that aims to encourage young people to confront their friends about drink driving. THINK! is the UK government’s designated road safety campaign, established in 2000. This specific execution delivers on THINK!’s proposition […]
Rovaniemi, The Official Hometown of Santa Claus presented The Coca-Cola Company with the ‘Christmas Spirit Recognition’. The Recognition was presented in a ceremony that took place on the Arctic Circle. The most famous resident of Rovaniemi, Santa Claus himself, came to witness the ceremony with his reindeer. The Mayor of Rovaniemi Mr. Esko Lotvonen handed over […]
The Carlsberg Group has acquired 28.5% of the shares in Viacer. Viacer is the controlling shareholder of Super Bock Group, holding 56% of the shares in the company. The other 44% of the shares in Super Bock Group are owned by Carlsberg. Viacer continues to be controlled by our partner and consequently, Super Bock Group […]
William Grant & Sons announced that its Global Brand Ambassador for Tullamore D.E.W. John Quinn has been elected as the Vice Chair of the Irish Whiskey Association (effective 1 January 2019). John joined Tullamore D.E.W. in 1974 and has worked with the brand ever since. He commented: “I’m delighted to represent William Grant & Sons […]
Time Out, a leading global media and entertainment brand, is teaming up with William Grant & Sons UK and its premium spirits brands for the return of Hotboozapalooza, its hot cocktail festival. Curated by Time Out London’s drinks editor, this anti-mulled wine event is back for a second year on Wednesday 12th December and sees […]
The National Theatre has announced an exciting new partnership with One Gin, the artisanal gin brand helping One Foundation to tackle the global water crisis. The partnership will see the gin served across all the National Theatre’s food and beverage outlets including restaurants House, Terrace and the Green Room as well as craft beer pub, the […]