McDonald’s Proves its Brand Strength with Blurry Ads by TBWA\San Juan

McDonald’s Proves its Brand Strength with Blurry Ads by TBWA\San Juan

McDonald’s menu items are so recognisable that people barely need to see them to know what they are. That’s the upshot of a devious new outdoor and print campaign from TBWA\San Juan, which features classic menu items from the fast food chain— a Big Mac, a Happy Meal, a carton of french fries — blurred […]