The Collaborators brands Yorkshire’s first single malt whisky, Filey Bay

The Collaborators brands Yorkshire’s first single malt whisky, Filey Bay

Strategic branding consultancy, The Collaborators has developed the brand strategy, identity and packaging for Yorkshire’s first single malt whisky – Filey Bay from the Spirit of Yorkshire Distillery – which launched on 5th October.  The objective was to create a contemporary world whisky, with a bespoke bottle structure that would be unique, distinctive, grounded and have a […]

Pearlfisher designs the identity and packaging for Seedlip’s newest, ready-to-drink offering, NOgroni

Pearlfisher designs the identity and packaging for Seedlip’s newest, ready-to-drink offering, NOgroni

With their range of non-alcoholic distilled spirits, Seedlip has created delicious cocktails for the last four years. Earlier this year, the launch of sister brand Æcorn Aperitifs unveiled three varieties of non-alcoholic aperitifs for the pre and post-dinner drinking occasion. Their latest release – a non-alcoholic take on the classic negroni cocktail – is the […]

Highball Alcohol-Free Cocktails served with branding by Path

Highball Alcohol-Free Cocktails served with branding by Path

Design consultancy Path has partnered with The Original Free Drinks Company in the creation of Highball, a range of alcohol-free, ready-to-drink cocktails. Debuting in the UK this month, Highball offers an alternative adult drink experience with a bold expression that rings true to classic cocktail culture. No and low alcohol is the fastest growing drinks […]

Denomination adds a shot of bacchanalian humour to new gin brand Wildspirit

Denomination adds a shot of bacchanalian humour to new gin brand Wildspirit

New distillery, Wildspirit, launches Wildspirit Bloody Merry Gin, with a convention-breaking brand and packaging identity by drinks design specialist Denomination. Passionate distiller and founder of Wildspirit, James Dumay, set out to fill a gap in the market for a serious gin for serious gin drinkers, but with a very unserious attitude: “We wanted to bring an […]

The Collaborators provide a delicious new branding for The Butterworks

The Collaborators provide a delicious new branding for The Butterworks

Branding experts The Collaborators, have unveils a new brand design for one of the UK’s leading butter brand, The Butterworks. “Nigel and his team are passionate to the point of obsession. More than just experts in their field; they are true butter virtuosos. Our job was to distil this character and skill into a fresh […]

Smirnoff X1 launches limited-edition Day of the Dead packaging and campaign

Smirnoff X1 launches limited-edition Day of the Dead packaging and campaign

Smirnoff X1 has revealed a new limited-edition flavour for this year’s day of the dead: Spicy Tamarind Vodka. Brand design agency Vault49 delivered the campaign and packaging design, inspired by Mexican tradition. After spending time with the Smirnoff X1 team in Mexico at the Day of the Dead celebrations, Vault49 created a concept that captured the vibrant, […]

Kingdom & Sparrow gives a new lease of life to Young’s heritage ale brand

Kingdom & Sparrow gives a new lease of life to Young’s heritage ale brand

Kingdom & Sparrow has rebranded one of the UK’s most celebrated heritage beer brands to help them appeal to a newer generation of beer-drinkers.  Young’s, with a brewery dating back to 1831, was under pressure to revitalise and refresh. Kingdom & Sparrow was brought in to give the brand relevance in today’s market whilst maintaining […]

Dorset Sea Salt Co. crystallised with sharp new look by The Collaborators

Dorset Sea Salt Co. crystallised with sharp new look by The Collaborators

Dorset Sea Salt Co. has revealed a brand new look for its range of natural and flavoured sea salts, a year after winning The Seed Fund’s annual prize. Having worked closely with the start-up accelerator’s mentors, including branding and marketing consultancy, The Collaborators, the Portland-based producer has now created a contemporary new image to bring […]

Ziggurat Brands Redesign Greene King’s Flagship Beer

Ziggurat Brands Redesign Greene King’s Flagship Beer

Ziggurat, Greene King’s long-term strategic brand partner, has rebranded its flagship beer, Greene King IPA, the nation’s favourite IPA.  The new branding is a confident change, going back to the brands original roots.  First brewed in 1928, the new identity celebrates the partnership of the pioneering founders Benjamin Greene and Frederick King. Brett Goldhawk, Managing Partner at Ziggurat […]

Standout Packaging From Free-From Brands Increases Market Share

Standout Packaging From Free-From Brands Increases Market Share

The free-from sector is booming and more food products are competing in this space. So outstanding packaging design is seen as key in attracting the ‘lifestyle’ shopper. Not just those consumers who follow a free-from diet for medical reasons, but also those customers looking to reduce their sugar, dairy and gluten intake as part of […]