Red Label Tea and Ogilvy Mumbai Challenge Stereotypes in New Women’s Day Ad

Red Label Tea and Ogilvy Mumbai Challenge Stereotypes in New Women’s Day Ad

A new International Women’s Day spot by Ogilvy Mumbai for Brooke Bond Red Label tea does not feature a woman at all! It uses children to tell us that togetherness increases when stereotypes decrease. Harshad Rajadhyaksha – Executive Creative Director, Ogilvy Mumbai said, “When a brand lives in the space of breaking social barriers, every little […]