Premium Czech beer launches new on-trade support package
Budweiser Budvar UK is raising the profile of its premium Czech beer range with a new on-trade support programme, including a distinctive brand refresh across tank, draught and packaged formats, alongside new POS that delivers Greetings From The Republic of Beer. The new on-trade programme builds on success of the striking new brand design which has been […]
Leicestershire pub the Forge is one of the first on-trade businesses to benefit from a support package launched by Budweiser Budvar UK designed to help operators as they reopen into the ‘new normal’ of post-lockdown trading. As staff at the pub, located in Glenfield, near Leicester, prepared to reopen, they were paid a visit by the Budvan, […]
