Elmwood Visualises Taste and Texture for Redesign of Yushoi, the Japanese-Inspired Snack Brand

By Newsroom on June 26, 2019   Creative Gallery, Design Gallery, Food, Latest, Launches, Marketing, Packaging  

Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given an exciting new brand and packaging design by Elmwood, the world’s most effective brand design consultancy. Elmwood was briefed to update the brand and how it is expressed on packaging. It follows a branding exercise which saw Yushoi adopting a new positioning: ‘multi-dimensional, high-intensity food […]