Gamers can now negotiate their survival with fried chicken in a bold, first-of-its-kind campaign. KFC has found a new battleground to conquer: the virtual warzones of Call of Duty. In a playful yet disruptive collaboration with TBWA\RAAD, the iconic fried chicken brand is introducing the KFC “Bribe Bucket”, giving gamers a wild new way to […]
Mountain Dew and Doritos, the ultimate fuel for gamers, are once again teaming up with Activision Publishing for the latest installment in Call of Duty, Black Ops III, which hits shelves worldwide on November 6. For the first time, the ‘Fuel Up for Battle’ program will offer fans exclusive Double XP in the highly-anticipated Call […]
Domino’s Pizza has put together a team of gamers who will play ‘Call of Duty: Ghosts‘ online against members of the public, as part of its #GameFuel campaign. To coincide with the release of ‘Call of Duty: Ghosts’, which goes on sale today, a squad of players will represent the pizza delivery company online by […]