McDonald’s and Leo Burnett London have launched an integrated campaign entitled ‘Just Like McDonald’s’, which seeks to distance the brand from its fast food counterparts by comparing the quality of ingredients you’d find in high-end restaurants and supermarkets with those at McDonald’s. The campaign consists of two 40” films that playfully pose the question: how […]
Desperados reached new levels of wild experimentation by welcoming partygoers and all their party ideas under one roof, to create the world’s largest crowdsourced party. Partnering with party legends Elrow and dance music pioneer, Skream, Desperados transformed Magazine, one of London’s newest venues, into the most welcoming house party and turned people’s wild party ideas […]
From September 2nd to October 6th, Burger King is running a new political event in France as it launches Democratic Burger: the first €2 democratically elected burger. For the first time in the brand’s history, the operation will invite French people to vote for the burger that they want to for €2 for the following […]
100 seasons of the National Football League (NFL) means 100 seasons of game winning touchdowns, fans repping their favourite teams, and unforgettable moments of celebration. From the most memorable endzone dances to a fan’s 15 seconds of fame on the jumbotron, Pepsi, the official soft drink of the NFL for more than 17 seasons, salutes […]
HARIBO Germany is launching a series of three new ads for Goldbears, Color-Rado and Phantasia confectionary, created by Quiet Storm. The first executions ‘Farmer’ and ‘Library’ launch on September the 2nd, to be followed by a third spot later this year. This is the latest instalment since the successful launch of the new Kids Voices […]
Armed with hot sauce bottles in their holsters, the Taco Time Time Squad – three time-obsessed taco lovers – are roaming the drive-thru in search of Taco Time customers who are wasting precious minutes by waiting in line. Their mission: To encourage customers to order ahead by downloading the Taco Time NW app. Introduced in […]
Blue 449 has announced the launch of Aviation American Gin’s first UK marketing campaign. The quirky gin brand, distributed by fine spirit importer Marussia Beverages and owned by actor Ryan Reynolds, is known for its tongue-in-cheek personality. The four-week campaign will focus on an out-of-home campaign which uses a combination of data sources to help identify gin and […]
Pizza Hut Delivery and Iris have launched a new digital campaign. The campaign, entitled ‘Too good to be true, but true’ is the second installment of the successful ‘Now That’s Delivering’ brand platform created by Pizza Hut Delivery and Iris in January 2019. The campaign focuses on Pizza Hut Delivery’s amazing ‘£5 Favourites Menu’ which […]
Cup Noodles goes against its brother Nissin Lámen – known in Brazil as Miojo – in the new campaign “Cup Noodles is better than Miojo” created by Dentsu Brasil and produced by Fantástica Filmes +VFX. Unlike Miojo, Cup Noodles only needs hot water. This practicality is highlighted by the new communication pieces, which also reinforce […]
Bombay Sapphire’s latest campaign continues the brand’s focus on art and creativity with #FindYourCanvas, a social art experiment that crowdsources its artists to create a robotic art installation in Los Angeles. The gin brand said the work is based on the belief that “creativity lives within us all, yet is often overshadowed by life’s responsibilities”. It […]