Leading frozen food brand, Birds Eye, has announced the launch of a new market-leading multi-million pound above-the-line campaign for its Coated Fish range, including a new TVC featuring Captain Birdseye, product quality improvements across the entire range and a packaging refresh. Only the Best for the Captain’s Table After almost a decade away from the UK’s […]
Birds Eye frozen food brand is launching new branding and packaging, part of a £60 million Europe-wide brand relaunch. The relaunch from parent company Iglo Group will see the introduction of a new logo and packaging, designed by JKR, according to Birds Eye. A new advertising campaign launched March 3 by Havas Worldwide sees brand […]