Egg Films’ Lebogang Rasethaba directed ‘Money Calling’ for beer brand Castle Lite, a new multi-format video which includes several TVCs and a music video featuring South African hip hop stars Nadia Nakai, Frank Casino and music producer Dellz. Money Calling is set in a mysterious, moody, cold world of high fashion, rituals, and a […]
Imagine being able to pour beer with your mind. Well, stop imagining! Castle Lite has made it possible by introducing the world-first Extra Cold Mind Reader. Conceived and developed by digital agency Hellocomputer, this awesome machine is designed to reward you for focusing on ‘extra cold’. The machine utilises an EEG headset, which is calibrated […]
